300 Becomes the Best Selling HD Movie Ever in Its First Week.

[LordTheNightKnight]

windbane said:

z64dan said:
Curious. I wonder why some movie studios would throw away 33% of their profits (By only publishing Blu-Ray) or 66% of their profits (By only publishing HD-DVD). Doesn't it make sense to just publish to both media formats? They aren't so different... Its just disc-based media, they can probably produce them at the same factories, LOL.

You can not produce them at the same factories, and companies do not like having to produce 2 versions and have them at every store with more chances of having copies that don't sell on one format or the other. People will convert to HD faster if there is no more confusion.

 Did you see some recent surveys? People still are largely unaware of HD entirely. Yet among those who are aware, and can afford it, they are buying the films faster than they adopted DVD.

 Basically, it's just wrong to assume HD will take off once one format goes away. The evidence shows the opposite.