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Poor Squilliam, falling for the classic trap that kills more developers than anything else: the "keeping up with the Jonses" trap.

Let me explain this in a fashion that will hopefully make sense: developers do not decide what direction technology advances, consumers do. If your product holds no value to consumers, consumers will not buy it, and thus will not fund your technological advances. The consumer, not the manufacturer, is king. And if the consumer wants games on the Wii, then that's where developers have to go if they want to survive in the long run.

While it is still early in this disruption and the previous market iteration still holds some value, that market iteration has been under considerable strain. This is due, among other things, to exactly what Squilliam is touting: the rat-race-like attempts to keep up with and out-develop other developers with more and more expensive solutions to what amounts to a very simple problem: keeping people entertained. A market where development costs are perpetually on the rise cannot last forever. Eventually, the market breaks apart.



Sky Render - Sanity is for the weak.