Kid plays too much Xbox, argues with parents, runs away. MS offers reward.

[Johann]

Ah, to be a kid...

Running away from home... stealing money from your parrents... smothering your baby brother with a pillow... standin by the side of your parents bed at 3 in the morning breathing heavily and crying with a knife on your hand... we've all been there, haven't we?

Anyways, the kid is probably dead already... but I bet we gonna get some good headlines out of it so... yeah I think it's good PR...