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Seihyouken said:
Electronic Arts simply doesn't have the capacity to compete with Nintendo, Sony and Microsoft. Think about it. If they did make a console then it stands to reason that all of EA's games would be exclusive to it. That's great, but can anyone honestly say that they would buy an EA console for The Sims, Madden NFL and Need for Speed? Seriously. Why would Electronic Arts want to cripple the sales of their own games like that?

Well keep this in mind. if Madden is exclusive they have a heavy foothold in the market already. Madden has an exclusive NFL license, and the release day of Madden hasn't become an unofficial holiday in the US for nothing. just by having an Exclusive madden alone would probably garner then a quarter of the market if not more. this wouldn't even include whatever else they could put together.