BengaBenga said:
Ail said: Yep with 4 millions shipped they conservatively made around 100 millions $ so far, more is Sony picked up the marketing tab ( which they probably did).
With that amount of revenue I think it's conservative to think they have already made 40% ROI on the game ( development costs would have to be over 74 million $ for it not to be the case and I doubt they were that high).
If you ballpark the development costs at 50 million $ ( which seem more reasonnable) you get a 100% ROI so far with still more sales to come...
Seems like a good investment for me...
As for number 1 franchises, I would actually expect PES to be the number 1 revenue maker for Konami. It has a yearly released that sells over 1 million units and additional costs on new versions are minimal aside from licencing costs with soccer clubs...
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You forget one important thing here: taxes. And I don't think Sony picked up the complete marketing budget and the advertising for the game was huge. But MGS definitely made money (something I never denied). Compared to the old MGS games however I think the profit is down significantly.
I agree that PES is a hell of an asset for Konami, no doubt about that. Maybe bigger than MGS, depends on the licensing costs for the teams I think.
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Even if Sony didn't pick up the total marketing budget I did not count the $7 marketing/unit in my total revenue so my numbers still stand as I expect the $7/unit + what Sony paid did cover the whole marketing/advertising budget ( just the $7/unit is 28 million $, I doubt MGS4 total marketing budget was superior to 40 million $, seems to me it was actually more in the order of 10-20 million $).
As for taxes, standard business compute ROI before taxes not after ( same with every mutual fund or pretty much any investment, they give you the return before taxes) so once again I stand by my numbers...
MGS4 has already provided a ROI superior to 40%, probably in the range of 100% and is still selling....( 17k units/week is 425k/week, an additional 0.9% ROI or so every week...)
PS3-Xbox360 gap : 1.5 millions and going up in PS3 favor !
PS3-Wii gap : 20 millions and going down !