Rath said:
Mario: One of the oldest characters in gaming and certainly the most recognizable, never had a poorly ranked game in the main series. LBP: New IP.
Stupid comparison Fishy.
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Well, Sackboy is the closest thing that Sony has to Mario right now. Both games are platformers as well.
I can think of many examples of new IPs intended to compete with established franchises. For example, Resistance was a new IP is often compared to Halo.