Golvellius on 14 October 2008
Japan and Europe are full of brand lemmings. The American people seem to be more open-minded towards products that convince through quality rather than brand name (while I'm aware that the hardware quality was dreadful until recently, the overall product "Xbox 360" incl. software lineup and online service has been outstanding from the beginning). In Japan the situation is slightly better due to Microsofts efforts regarding software that particularly appeals to the Japanese audience. In Europe (among the masses) MS is still not recognized as an equal competitor, and people don't buy what they don't know even if it delivers superior quality.
