highwaystar101 said: More innovation, Switch to blu ray etc etc... |
Making customers pay through the nose to build leverage in a propietary format war qualifies as innovation how?
And the problem is less about MS having a bad image but more about MS sucking at marketing. They are carpetbombing the whole continent with the exact same ads ignoring that each region has a distinct culture and it'll make them react differently to advertisement.
edit: just to add that MS does not know how to sell to the mass market, at all. Basically their main products sold themselves (through market domination) so whatever they did PR wise didn't matter. The Zune is quite another proof of this.