Microsoft’s pockets not so deep for the Xbox 360 division

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NYANKS said:

Shows you how cutthroat it can get. Sony is probably at the forefront of reducing manufacturing costs, Ninty came out of nowhere with relatively weak hardware. Even MS has to reign it in eventually. Who thinks all this DLC and buying exclusives will pan out for MS. Especially the DLC, honestly how many people did MS think would care about GTA4 DLC?

I really think Sony is gonna come out the other side better off with their relative frugality when it comes to buying DLC and little things. And I might sound crazy, but I think Sony is in the driver's seat pricewise now. I mean, they have the "value" machine (higher price can imply added value, and let's be honest, it's partially true) and room for price cuts. The 360 isn't going down in price for a long time unless MS plans on ending this system's life early too.

You do realize that Sony has lost billions of dollars due to the PS3 R&D and high manufacturing costs, right?  Only Nintendo has made a profit on every machine.  I don't know how much it cost them to develop the Wii, however.