If U were MS, what would you do to restore goodwill?

[kn]

Please, no flames, just a couple of questions/thoughts on what you would do if you were in charge of MS marketing to overcome any general concerns or complaints about quality of the console.  The morning show that broadcast the quality issues on television last month plus general word of mouth most certainly will hurt sales over time but how much is anyone's guess.  The 3 year warranty is a great start but on the back end, what additional measures would you take to restore faith in the console?  Here's mine:

1)Start stockpiling refurbed consoles with the latest fix.  Offer customers a "hot" swap where they give a credit card and MS will ship a new console before the defective one even arrives.  Ship old one back within 30 days and customer isn't charged.   I'm fairly certain 80% or more would take advantage of this.

2)Maybe throw a game or three in the return box, an XBLA code for a free game or something.

3)Start the warranty over on the new console -- so a year starts when the refurb arrives.

4)Follow up with a phone call or two to make sure customer is happy with their console and everything is OK

5)Give customer a 3 month Live Gold Card.

6)Get the damn 90 day warranty cards out of the NEWLY SHIPPED BOXES!  Damn, this one seems obvious, but new units still have those stupid cards from a year ago.

7)Get the positive press out now.  Send a postcard to every registered or known microsoft 360 owner.

8)Make sure local microsoft reps are on top of their local retail chains to ensure they understand how committed MS is to restoring customer trust.