Is this SOE's big announcement?

[ckmlb]

Lamia98 said:

Tycho jumps on any gimmicky bandwagon. He even thought the Zune was a good idea. If he likes something and Gabe doesn't, it usually a fair indicator that its a bad idea.

PS Eye will probably never take off to any significant degree, at best it will do as well as the Eye Toy.

So it will be a success, splendid.