steven787 on 04 August 2007
Sony doesn't need to change the hardware or even their price. They need to change how they do business. They have a model that requires them to be the market leader to have profit, they can shift to niche marketing and development resources to change to a model where profit is more per unit. (Like Nintendo during N64 and GCN generations, who still made profit)
I would cite regulation, but I know you will simply ignore it.
