vlad321 said:
But with all the costs of upkeep I'm sure they spent a good amount of it, I mean pure 1 billion profits. Only a small percent of those monthly fees are actual profit. Just because there are so many subrscribers it doesn't mean they bought the game at retail. Unlike SPORE you can have more than one account per game, also if I'm not mistaken, when you subscribe from those 15 day periods you dont have to buy the game either. |
50% profit on that revenue seem reasonnable...
You can have more than 1 character per account but not more than 1 account per game sold.
My understanding is the 11.9 million number Blizzard announced is paying accounts, trials are not counted.
In practice where more than 1 person plays in a household they have different account or they can never play the game at the same time.( at least that's my experience, be it husband and wife, dad and son or whatever other combination playing in the same households they have more than 1 account).
Even taking into account all their costs it's very likely Blizzard already made over 1 billion profits on Wow...