Microsoft 9/19 Euro Price Drop: Desperation or Confidence? Also, effects?

[Million]

reask said:

dejelek said:
just one thing the desperation is on sony side they cannot afford price cut this year, where xbox360 still have a room for more price cut this year or 2009
especially when valhalla mainboard finished for slim redesigned xbox

about ps3 vs xbox 360 price cut

Xbox 360 launched 3 years ago at £280. The same model (well, actually it's better as it now has HDMI and 60gb HDD), is now £170 £130. That's £110 £150 price cut in 3 years , the cheapest european console and £30 more than a retail PS2 and the same price as the PSP !

PS3 launched in 18 months ago for £425. It now costs £300. That's £125 in 18 months, ie, half the time.

win.

 

 

Surely a confident Microsoft wouldn't put an XBOX 360 within the price range of last gen consoles ? Nintendo is what I would call confident with no price cuts to date.

I think that it would be a valid argument if the consoles started at similar price points and if they were cut in price for similar reasons. The PS3 needed more aggresive price cutting because it was simply too expensive for the consumer to afford (that's 1/2-1/4 of  the average monthly wage here) .

the XBOX 360 price cuts came about to battle stagnant demand effectivley to bring customers who were unwilling or unsure about purchasing 360's.