Squilliam said:
Bahahahahahha! If they weren't credible then they wouldn't be in business. Isuppli helps companies bid on contracts by telliing competing companies the costs of components. They would actually have a pretty good idea what a capacitor costs and they surely can estimate with a good deal of accuracy the cost of the silicon and the manufacturing costs given the complexity of the board. <---> The flipside of the coin is if people more likely see the PS3 as 'just' an Xbox 360 + Blu ray drive for movies then they will say you're paying xxx dollars for blu ray or if you don't want it you could pay xxx price to get the same capabilities. |
Ok, iSuppli is reasonably accurate - though definitely not as accurate as you'd have them be, they're analysts, not people with the actual BOM price list. (And IIRC MS and Sony both shot down that list as being inaccurate)
On the other hand, the end prices for the 360 you've named where well, guessed up by you and have no credibility whatsoever. See, those $180/$230 figures are basically pulled out of thin air by someone who wants nothing more than paint an as optimistic picture for Microsoft (being a self admitted huge 360 fan) as possible. They're based on nothing more than a hobbyist re-evaluation of an educated guess made by an industry analyst. Not actual real world values.
Or in short: the $180/$230 figures are backed by fantasy and nothing more. Nice try, though.
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Besides, in the real world my overview of who buys what in Europe is still valid, irrespective of whatever iSuppli figures you throw about.
Trying to spin that one away is not going to work. The Xbox 360 is already the cheapest console and it still doesn't manage to outsell any of it's competitors, including one who is over twice as expensive. Clearly price is not the key factor for low Xbox 360 sales in Europe and clearly lowering it even further is not be likely to have long term effects.