Xbox 360 Arcade selling for £130!

[xman]

Phrancheyez said:

Why do they feel they need to do this? Are they getting scared of the PS3 for beating them week-over-week so much this year or something? I don't know..130 is low, are they targeting the Wii now? I think this will come back to haunt them honestly.

It'll help them for now, but think about it..if they do that, they're almost as low as they can possibly go. They'll outsell the PS3 by a little bit, but the Wii will still outsell the 360, and probably still by a lot. When the Wii lowers it's price, for the first time none-the-less, it's going to be beating the 360 by even more. And then when the PS3 sees it's first price reduction, it'll break ahead of the 360 again. This being said, both the Wii and the PS3 will still be able to reduce prices..I honestly can't see the 360 being lower than 130..

I think this price will help short term, but severely cripple them long term. Unless they rake in some huge console sales in the short term, I really see this hurting them big in the long run, by the middle-end of next year..anyone else agree with me on this?

How do you think it will come back to haunt them?

With the price drop they can compete with both the WII and the PS3. I agree that will be hemmed in from doing a price cut again for a while but they will be into there 4th year of console next year and the console will only be around for about 5-6 before they announce the next one.

I think its a risk but a good one in my opinion, if they get a HUGE boost from christmas, were we all agree the majority of sales are and can ride the wave after for a few months it will pay off.  They should be able to do another modest price cut next year later