I think M$ is ensuring that another Bungie doesn't happen. if you have a corpaorate structure, and you have corporate entities within the corporate entity, this create a climate of us vs. them to extreme. Bungie and M$ parted ways on pleasant terms as far as we know, but M$ couldn't have been happy. I think when you look at the success of nintendo's 1st party software library, M$ feels warm and fuzzy about the prospects of turn M$ Game Studios into something more than a clearing house for finished products. I actually expect to see M$ Game Studios ramping up on exclusive titles in the coming year, leading into the next console...really smart move, imho.
"...You can't kill ideas with a sword, and you can't sink belief structures with a broadside. You defeat them by making them change..."
- From By Schism Rent Asunder
