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Pretty much agree, and, aside from the online stuff (which I haven't done and know relatively little about), what I've said for months.

Sony is still the sleeping giant. If it can get the price down low enough, it's got a crap load of games coming that will easily rival, if not outcompete, the 360, and price difference aside it might start outselling the 360 next holiday. The only way for MS to put the giant down once and for all (or for this generation, anyway) is to kill it now. That means not just having a strong holiday, but also luring in former PS2 owners to the point where the PS3's holiday is a disppointment. This will get 3rd parties to start dropping PS3 exclusivity in droves, and dramatically diminish Sony's chances to reverse their fortunes.