| Skeeuk said: im begining to wonder on why microsoft is choosing to lower the price of its console running into 2008, when facts tell us thats its much cheaper than ps3 anyway! |
Cosumers weigh cost and benefit when making decisions. If a $400 PS3 has more demand than a $300 XBox 360, its because more consumers see a better benefit to cost ratio with the PS# (be it brand, blueray, games, etc.)
By lowering the price of Microsofts' console its gives XBox 360 a better cost benefit analysis in the eyes of the consumer.
Think about it this way, would you pick a XBox 360 up for $300? What about $200, what about $100, what about $50? See, by lowering the price you make your product look more attractive, being cheaper than the competitor doesnt mean that pricing doesnt matter anymore.







