I think it hurts sales... but in opposite games you think it hurts.
Though I think No More Heroes and Zack and Wiki would of sold about the same. Mad World as well.
Demo's work better for the more high profile games. (assuming the demo is fun.)
Most people don't just randomly download demos. They download demos of something that looks like it appeals to them or at least heard of.
Someone might go "You know i don't really think i'll like CoD5... but i keep seeing adds for it everywhere, what the hell i'll download it and give it a try."








