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TruckOSaurus said:

Blu-ray is such a small factor in this it shouldn't even considered.

PS2 had a DVD player before DVD was big. When I bought my PS2 (at launch) for about a year I was the only person I knew with a DVD player (it was really fun because DVDs of movies were always available in video stores!).

With time, DVD became more and more popular but none of the non-gamers I knew ever considered buying a PS2 as their DVD player because to them a PlayStation was, well, a "Play" Station as in "made to play games". They bought regular DVD players and by that time standalone DVD players were about the same cost or priced lower than a PS2.

The same will happen with Blu-Ray. When Blu-ray takes over DVD (which I don't see happening in the short term), people will look at the PS3 as a gaming device and will buy standalone Blu-Ray players even if the PS3 is cheaper at that time.

Sony marketed the PS3 differently, placing emphasis on blu-ray. I can give you many, many people who will buy a PS3 for blu-ray.