Cypher1980 on 06 August 2008
Using your example and employing accurate mathematics.
Sony PS3 units sold = 14.6 million
Launch 11/06
Present 08/08
Time since lauch 1 year 9 months = 1.75 years
14.6 / 1.75 = Units sold per annum = 8.342 million
10 year lifecycle would point to 83 million units sold if sales remain static.