Um... maybe to SOME of you pc gaming online is free, but have you ever been the one shelling out for the dedicated servers and voice chat servers?
There's a lot of generous people that offer their servers up for public play, or mooch off a university network or other workplace network where they have connections and no culpability.
There's the cost of the hardware to run those servers and the cost of bandwidth, and the cost of time for update and administration of those servers if you do it yourself.
At one point back in the day I was shelling out 180/month for a server + voice chat server for my team. I wish Live was free too, but I pay less than 4 bucks a month for what I consider reasonable enough quality of service to pay a whopping 4 bucks.
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