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I think that it is fair to assume that Sony had low inventory of the 40GB PS3 and is clearing out as much remaining stock of it before they start to sell the new 80GB PS3 ... To a certain extent people may be driven to the 80GB SKU because of lack of availability of the 40GB PS3, or because they're afraid of the (potential) loss of backwards compability in all PS3 models. I suspect that soon enough there will be a spike in PS3 sales associated with the new model (causing many threads about the new model being what people really wanted) and then they will return to a similar level to what the PS3 was selling a couple of weeks ago.