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Biggerboat said:
Roondar said:
your mother said:
davygee said:
your mother said:
 

But isn't that what the PS3 encountered? A price reduction while the console is being manufactured at a loss seven months into its lifespan?

 


Again, there is no proven fact that Sony are making a loss per sold PS3. All reports are pointing towards a profit with the reduction of Blu-Ray production costs and lack of EE etc.

OK, it would make sense that Sony has managed to trim manufacturing costs by now for the PS3, but a whopping 50%?

When it first launched, it was selling for something like 240$ under cost. That would be quite a feat.


Correction: when it was launched, independent analysists guessed it to be selling for about $200-$240 under cost. We don't have figures from Sony confirming (or denying) that amount so I'd not be so quick to assume that number is fully accurate.

Besides, on the PSP. I recall reading in the Sony annual report (or the press release thereof, I forgot) that the PSP business was (together with the PS2 business) offsetting the PS3 loss. That would suggest the PSP business as a whole is profitable to me. Especially so because Sony specifically singled out the PSP when noting this.


I don't know why Sony would single out the PSP as the PS2 will continue to be significantly more profitable than it for the forseeable future. The problem with Sony is you can't trust a thing that it says.


If you think Sony would lie on it's annual earning report and resulting pressreleases then you'd better call the DoJ because thats a criminal offence.

As too the software sales,  the news from Sony at E3 was that PSP software sales increased by 35% compared to 2006. Still not great, but it does show that they are selling more games per system. After all, they didn't sell 35% extra PSP's in the same period ;)