We'll see who will fell off first. MS is getting some good exclusive deals and breaking some of the Sony's exclusives, and overall MS seems most activee of the three at the moment.
I would rather play next two mass effect installments than new FF, but now ppl can have both on MS. Altho it cannot compete with GT, Forza is pretty solid. And so on.
I think there are too little arguments against the fact that X360 simply is the better deal than PS3 today - price is on it's side, i would dare to say it has better exclusives, and has the current buzz because of E3 and constant flow of new announcements.

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