| BengaBenga said: Really I'm getting tired of the assumptions that Microsoft buys everything. Doesn't it occur to anyone that the 360 is the leading console+entertainment sytem in the most important market: the US? And that it therfore is a ver valuable partner? Square even said it was THEIR decision to bring FF13 to 360 as well, not very strange considering 360's userbase in the US. For Netflix this partnership opens a whole lot of opportunities. |
You are Benga, saying that Microsoft bought someone is stated to plainly and not exactly the case.
But to say that Microsoft doesn't offer advertisement capital, support collaboration, perks, incentives, lower profit sharing and other "subsidized" solutions would be complicated to say. And we know they do that just like they do that in most of Microsoft bussinesses before.
As for Netfilx deal, again this was done before they annouce the plans. You could access the netflix queue through a hack that you could look up on the web, like at CNET.com. I am figuring that eventually Microsoft had to repair the "hole" or enter into a deal with Netflix to avoid legal recourse.
I see this as a win-win sitution for both parties. Netflix need for a bigger hardware solution then selling just their Roku set top boxes. Microsoft adds another reason to have a console in the living room. Oh course one has to ask how does this helps (hinder) their online movie business and partnerships, if they are not going to be generating the same revenue as they planned if Netfilx users are just renting from their service.
I'm just saying...
