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Forums - Gaming Discussion - Wada: Globalization has failed due to " Japanese direction"

Weird, I thought the only 12 games to ever break 20 million sales on a single platform were all made by the same Japanese company.  They gotta be doing something right to have 12 global smash hit super-successes when no other company even sells games in that league.  Well I guess Duck Hunt was only big in America, but that's still 11 super-successful smash hits around the entire planet, all by one company.

Ooh, they also have 34 of the 50 most successful single-platform games.  Square has 1 of them.

But then again, Wada's half-right.  There's "the Japanese way," "the American way," and "the European way," and you can try all 3 of those at once with separate teams.  But there's also "the Nintendo way," and it's already succeeded globally.  Nintendo has a Canadian team and an American team, but they still have to watch out for Miyamoto sneaking into the office and making everybody start over from scratch every few months.



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Rhonin the wizard said:

One word: Nintendo.


What about Sony, they're doing pretty well globally aswell. Then theres Capcom with games like Dead Rising, Resident Evil and Street Fighter, which seem to be more popular outside of Japan. And I think Konami did succeed with the Metal Gear series, that does well else where



Khuutra said:
Alic0004 said:
Khuutra said:

This isn't a full answer, though. S-E's current business model cannot be supported by sales of Japan-centric games alone.

Where does he say that?

He's saying let Western devs lead on western games, and Japanese devs lead on Japanese games.  If this leads to the Japanese developers at SE making games which are unapologetically japanese, but SE still localizes them for the rest of the world, that would be exactly what most of the people on this forum want.  At the same time, they have already seen success with their support of Eidos, a company that was considered to be dying before they stepped in.  I'm not sure we disagree...  but I'm also not sure what you're saying, Khuutra?

Wow, that, uh... that really puts me on the spot, because my Google fu is weak, but my understanding is that Wada and other notable Japanese development presidents (Namco-Bandai in particular) have spoken out about how the Japanese market can't supprot itself and they have to appeal to the West. Otherwise they have to severely cut spending and acceppt lower revenue streams, which (I guess) they fear will make them burst into flames.

I love ya Khuutra

 

Anyway, I could be mistaken myself.  Just saying what I got from the quotes.  Apparently not many here agree with me...



 

BMaker11 said:

They globalization didn't fail because your games were of the Japanese direction. It failed because you kept making 360 exclusives which 360 fans obviously didn't want, hence the low sales. And the region where your games sell the most is exactly where no one even buys a 360


well wada isnt wrong, but yeah, that was the main problem-

lack of ps3 wii games was their main problem, but its true give JAPANESE RPG To japan they will sell

FFX sold well, even it had a japanese flavor into it, actually some people liked that about it



FFX was one of the first games to have full voice-acting. I'm inclined to believe that a lot of gamers didn't even realize how stupid it sounded because of the novelty of it all.



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no longer can japanese companys rely on the japanese market to sell there product and the rest of the world be there cream, I remember back to a time where  Japan was king and  western  developers where seen as pc developers or else where owned by sony etc  and if not had some kind of connection, because consoles where a japanese affair . time goes on  no longer do japanese developers not named nintendo (and they are a seperate case as they have there own hardware and have become  like a giant disney like companty and can always rely on iterations of there evergreen titles  through lean  Gc times and domination)have a dominate ps1 ps2 that they can rely on to sell there stock through out japan and the world,because the days of putting out lots of rpg's etc on to the japanese market  and then on selling to the west  is gone,  japan is more and more a hand held place  and that is closer to the japan of old, PS360 is just to damn expensive and the Wii is seen as to much a closed shop to run to many software lines through it.



Research shows Video games  help make you smarter, so why am I an idiot

Alic0004 said:
Mr Khan said:
Alic0004 said:

What he's saying is that they need to stop making Japanese games that try to appeal to a Western audience.  They should let Western developers make Western games, and Japanese developers make Japanese games.  This is possibly the first astute thing I've ever heard Wada say.  And then we collective spaz out on him.  And act as if he said the opposite, or as if the real issue is that he hasn't realized he could just make his company like Nintendo and everything would be great.  I'm starting get the feeling there's a real disconnect with reality here.


That's largely admitting defeat, though. It's fallacious to think that the one side should focus on itself. They should be reaching more broadly than that.

What kind of defeat?  Financial defeat?  Eidos seems pretty profitable these days.  The good games keep coming.  A GOTY contender last year, Guardian of Light looks awesome for this summer.

 

I don't think he's saying they should stop localizing games wordwide and aiming for worldwide success.  He's saying that to make a solid, interesting game in a given style, it's better to focus on having a coherent team that likes the same things, rather than some kind of Frankenstein team that is supposed to magically make a game for everyone just because of the mix of people developing it.

 

Also, that's a funny sentence in your post...  I understand you're talking about where they should try to sell the games, but Wada is talking about the focus of the people who make the games.  And that sentence seems to suggest that the last thing you want to do is focus on what you understand and would want to play, as a game developer!  God forbid! 

That's a narrow line to walk, though. The excesses of this generation have been as much about developer arrogance as about publisher craziness. While developers obviously work best in their element, primarily you shouldn't look at them as fixed into working on one type of game or one certain branch of games.

 

It's a matter of mindset, really.



Monster Hunter: pissing me off since 2010.

RageBot said:

All of Nintendo's games work?

I'm sorry, but since when are Zelda and Metroid popular in Japan? :P

Nintendo's most popular games - Mario Kart, Wii Sports, Wii Fit, and Mario games sell great in the west and the east because they aren't western, and they aren't Japanese, they are Global, they don't have characters, they don't have narrative, they exist in their own world, and they work.

Per Famitsu...

  • Twilight Princess: 554,109
  • Phantom Hourglass: 902,386
  • Spirit Tracks: 690,422
... for comparison if TP were a PS3 game, it'd be the 3rd best selling game on the console, behind only MGS4 and FFXIII.  So I guess you wouldn't consider franchises like Yakuza, Gundam, Resident Evil, Hot Shots, Tales, PES, GT or Dynasty Warriors to be "popular in Japan" either, since none have sold as well as Zelda this gen?  ;)
Metroid's fared worse, but then Metroid's also become a FPS made by filthy gaijuns.  Not exactly a Japanese friendly shift for the series... hopefully Other M can help it regain it's former glory.


So... the real enemy here is xenophobia!



Kimi wa ne tashika ni ano toki watashi no soba ni ita

Itsudatte itsudatte itsudatte

Sugu yoko de waratteita

Nakushitemo torimodosu kimi wo

I will never leave you

Rhonin the wizard said:

One word: Nintendo.


If there is one thing Nintendo does well is cater to their fanbase.  Plain and simple.  And yes, the fanbase changes over time and with each generation of consoles.  But Nintendo continues to built on what they do that attracts a newer userbase not because what they do is different, but it's because what they do they continue to do well.  In contrast to the current SquareEnix, their attitude is "screw the fanbase and our roots" in an attempt to appeal to the masses which does nothing but water down the aesthetics of what made gaming great.  Squaresoft was the reason why I play console games.  Too bad they aren't Squaresoft anymore.



Hackers are poor nerds who don't wash.