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Forums - Sony Discussion - Sony partnership with Google not just for Google TV..

Grimes said:
joeorc said:
Grimes said:

If the Sony/Google partnership is so strong, why is the X10 one of the last phones to get Android updates?

because it went out before ANDROID 2.2 was finalized

it does not mean that just because it was the last to get updates that it mean's their partnership is Weak, remember Google does not update Sony's software for them:P

There are numerous phones that are even older than the X10 and they are getting their upgrades much sooner. AFAIK, 2.2 isn't even announced for the X10 yet, 2.1 won't even be available for a while yet. The other handset makers seem to get their phones upgraded quickly, SE not so much.


while I 100% agree that SE not so much that is for sure, but they seem concentrated to improve that though.

Since SE support's more than just Android OS. but with this new partnership between Sony and Google and Tom is the Head of software development for Sony. they May have decided to push more support for Android thus support cycle would increase with more of a centric OS.Not say it will but their is a good chance.



I AM BOLO

100% lover "nothing else matter's" after that...

ps:

Proud psOne/2/3/p owner.  I survived Aplcalyps3 and all I got was this lousy Signature.

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joeorc said:

o'l holy hell,umm snicker's

:P

if you go here there's more developer info an new's:

That is indeed interesting...maybe we can expect a complete overhaul for ps3 interface and psn? especially if the psn stuff is true



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M.U.G.E.N said:
joeorc said:

o'l holy hell,umm snicker's

:P

if you go here there's more developer info an new's:

That is indeed interesting...maybe we can expect a complete overhaul for ps3 interface and psn? especially if the psn stuff is true

yea it is, when already Freescale has Android OS completed and running on Power PC

29 October 2009, 11:09

Android gets a PowerPC port

Mentor Graphics has completed an initial port of Google's open source Android mobile operating system to Freescale's PowerPC processor architecture. According to LinuxDevices, Freescale Semiconductor is "now accepting orders for a hardware / software platform for developing Android applications on Power Architecture PowerQUICC and QorIQ processors".

http://www.h-online.com/open/news/item/Android-gets-a-PowerPC-port-844993.html

it seem's since late last year, this info about Android going to the PS3 may be Valid. I think it's very exciting.

and I think I see Google Tv going to the PS3. even if it's a seperate Box it will still work

like an example:



I AM BOLO

100% lover "nothing else matter's" after that...

ps:

Proud psOne/2/3/p owner.  I survived Aplcalyps3 and all I got was this lousy Signature.

if they really announce a partnership which includes some sort of software for the ps3, that would be awesome.

but i doubt we will see anything on the ps3, maybe an "integrated" google maps but thats it. some hopes are there though, the e3 press conference can't come soon enough! ;)



Almi said:

if they really announce a partnership which includes some sort of software for the ps3, that would be awesome.

but i doubt we will see anything on the ps3, maybe an "integrated" google maps but thats it. some hopes are there though, the e3 press conference can't come soon enough! ;)

well we already have Google's Earth inside "Life with playstation" ps3 app.

so

since the power PC port of android is now out, there's a very good chance that it will make it to the PS3 in one shape or form.

consider this:

Even without Sony you can still hook up the LG Google TV box to the PS3 anyway, with or without Sony you could  still bring it to the PS3.

I think which would Sony want for you to use someone's other Box or one of their own, or Add the application to the PS3 anyway and share the Ad revenue with Google instead of say LG getting it.

I in my opinion pretty much think it's a very strong indication it's going to be released to the PS3 one way or another by Sony. ADD also maybe even a PSP/Hybrid Android Phone that with remote play could use the Android Application's that are on your PS3.

:)



I AM BOLO

100% lover "nothing else matter's" after that...

ps:

Proud psOne/2/3/p owner.  I survived Aplcalyps3 and all I got was this lousy Signature.

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WereKitten said:
Squilliam said:

What about the app revenue and content downloaded? Firstly if they truly opened up content delivery then Sony consumers would have no lock in towards any device and secondly they would be the ones delivering the content to the consumer eventually if they aren't already.

Let's get to the roots: the Playstation business was meant to make money by itself, but also to free the digital media consumption from the shackles of the PC industry. Sony has music and movies and hardware to sell, the less they have to rely on external proprietary techs and licenses the better.

In the end the PS did not conquer the living room, but standard smart appliances (e.g. web and Android based) might achieve the very same goal.

I'm pretty sure that as numbers grow there will be much more money to be made by selling content to a wider audience than resorting to lock-in for the margins on hardware.

The fact that Sony has movies/music doesn't effect their manufacturing arm. Their content is available generally for all viable platforms for the most part with the exception of games. Selling their own music on their own TV isn't any more of a win for their TV arm than it is to sell Warner music on their own TVs. They are completely seperate and agnostic to each other.

If they are indeed moving towards android in that fashion then they would essentially be conceding that the Playstation cannot and will not on its own conquer the living room. So they are conceding one potentially higher profit position for one which is far less profitable given free competion and open standards. Its good for the consumer but potentially bad for them if they concede their cuirated computing objectives and leave that market to Apple alone.

They already sell their content to a wider audience. I don't see how this move would broaden that audience significantly. Its only real import is a change in how that content is delivered. However by strengthening digital distribution they would in part be taking market share for their own Blu Ray fabrication.  



Tease.

@Squilliam, not siding with Google is suicide, its only becoming more and more obvious as we go on.

I think Nintendo will do the same in their next console.



“When we make some new announcement and if there is no positive initial reaction from the market, I try to think of it as a good sign because that can be interpreted as people reacting to something groundbreaking. ...if the employees were always minding themselves to do whatever the market is requiring at any moment, and if they were always focusing on something we can sell right now for the short term, it would be very limiting. We are trying to think outside the box.” - Satoru Iwata - This is why corporate multinationals will never truly understand, or risk doing, what Nintendo does.

Squilliam said:

The fact that Sony has movies/music doesn't effect their manufacturing arm. Their content is available generally for all viable platforms for the most part with the exception of games. Selling their own music on their own TV isn't any more of a win for their TV arm than it is to sell Warner music on their own TVs. They are completely seperate and agnostic to each other.

If they are indeed moving towards android in that fashion then they would essentially be conceding that the Playstation cannot and will not on its own conquer the living room. So they are conceding one potentially higher profit position for one which is far less profitable given free competion and open standards. Its good for the consumer but potentially bad for them if they concede their cuirated computing objectives and leave that market to Apple alone.

They already sell their content to a wider audience. I don't see how this move would broaden that audience significantly. Its only real import is a change in how that content is delivered. However by strengthening digital distribution they would in part be taking market share for their own Blu Ray fabrication.  

Indeed, that's my stance. Basically, the web has been winning on all fronts as the universal distribution mean, and open platforms such as Android are the fastest expanding on all kinds of device. Conceding that it's time to capitalize on the services, content and commoditized hardware rather than the platform is only realistic. Apple's position is great, but it's not sustainable in the long term and can't be the model for new entrants. They stormed a stagnant market with an offer of products and services that were just miles better than the competition, but they will be relegated to the boutique high market as Android devices grow to be just good enough.

As to broadening the audience: pushing for Android  means pushing for a standard, free platform. Take the PSN video store and imagine being able to sell that same content for any Android device via an Android App. Plus, in my opinion there's not as much cannibalizing of the blu-ray market as you seem to think: digital downloading of music is to keep and ate into into the CD market, but legal video digital distribution is basically substituing renting.



"All you need in life is ignorance and confidence; then success is sure." - Mark Twain

"..." - Gordon Freeman

WereKitten said:

Indeed, that's my stance. Basically, the web has been winning on all fronts as the universal distribution mean, and open platforms such as Android are the fastest expanding on all kinds of device. Conceding that it's time to capitalize on the services, content and hardware rather than the platform is only realistic. Apple's position is great, but it's not sustainable in the long term and can't be the model for new entrants. They stormed a stagnant market with an offer of products and services that were just miles better than the competition, but they will be relegated to the boutique high market as Android devices grow to be just good enough.

As to broadening the audience: pushing for Android  means pushing for a standard, free platform. Take the PSN video store and imagine being able to sell that same content for any Android device via an Android App. Plus, in my opinion there's not as much cannibalizing of the blu-ray market as you seem to think: digital downloading of music is to keep and ate into into the CD market, but legal video digital distribution is basically substituing renting.

I have to disagree somewhat on the description 'open'. Android itself is not significantly different to iOS in terms of its openness outside of Flash. Whether the source code itself is free or the operating system is given away, the way Android and iOS operate are near identical. Whilst both devices can work through the open internet they mainly use the internet as a network through which internal downloaded applications access the internet. Because of this similarity I doubt that Apple will be relegated to a small segment of the market. Applications will continue to be ported to various different platforms as theres as much difference between Android phones as there is between Android and Apple. This isn't the PC market where one Windows can rule them all.

Just because the video market hasn't been canibalised yet, doesn't mean it isn't happening. It was simply significantly cheaper to solve the distribution issues for files which are six orders of magnitude smaller than video files first. It doesn't mean that the same won't apply to video distribution as well. You can store 5,000 songs on an Iphone 8GB but you can only store between 2-10 movies. So the difference is that the movies have to be able to be streamed on demand and we're simply not there yet. By 2015 my house is slated to have 100mbps fibre so we will be there soon.





Tease.

Squilliam said:

I have to disagree somewhat on the description 'open'. Android itself is not significantly different to iOS in terms of its openness outside of Flash. Whether the source code itself is free or the operating system is given away, the way Android and iOS operate are near identical. Whilst both devices can work through the open internet they mainly use the internet as a network through which internal downloaded applications access the internet. Because of this similarity I doubt that Apple will be relegated to a small segment of the market. Applications will continue to be ported to various different platforms as theres as much difference between Android phones as there is between Android and Apple. This isn't the PC market where one Windows can rule them all.

Just because the video market hasn't been canibalised yet, doesn't mean it isn't happening. It was simply significantly cheaper to solve the distribution issues for files which are six orders of magnitude smaller than video files first. It doesn't mean that the same won't apply to video distribution as well. You can store 5,000 songs on an Iphone 8GB but you can only store between 2-10 movies. So the difference is that the movies have to be able to be streamed on demand and we're simply not there yet. By 2015 my house is slated to have 100mbps fibre so we will be there soon.



Two answers to the bolded.

1) The source code being released under Apache license, and the software platform being available for free means that everyone can use it and tailor it to their device.The underlying hardware differences are relegated to abstraction layers of the SDK, thus the porting between Android devices is trivial compared to porting from iPhone to Android and viceversa. It's the PC versus Mac again, only this time the OS is free... do you really think that Apple will be able to contain the tide of Android devices when everyone will want a smartphone, but not at that price?

2) It's not about the bandwidth alone. Music and videos are simply consumed according to very different patterns. People pay for music, but listens to it again and again, so they want to buy their music. At the same time many people will rent most movies and just watch them once at a lower cost, and only buy very few selected titles.

I own a substantial movie collection because I'm a cinephile, but I'm in the minority. Do you know anyone today who likes to see their movies again and again -as I do- and is happy to download them in the hundreds and nurse the multi-terabyte hard disk arrays on which they are stored? Or alternatively that is happy to have hundreds of movies stored somewhere in a server for streaming and needing a permanent and reliable connection?

Digital distribution will cannibalize physical media for video content outside the renting market only when technology will provide a reliable and easy to handle client-side storage solution, unless perfect bandwidth conditions are attained everywhere you might want to consume your data.



"All you need in life is ignorance and confidence; then success is sure." - Mark Twain

"..." - Gordon Freeman