Gilgamesh on 18 December 2012
Let's say the $499 is actually making profit for Sony, would it be wise to do this again? It's not like the PS3 failed at it's $599 price tag, it just had a slow start. If they have a great machine with amazing features and a really good line up of launch games this may not be that problematic.
I'm not saying they should do it but let's say they profit after $400, for every million sold that $100 million pocketed. They would also have a lot of give if everything went sour and they needed to cut the price to intrigue consumers a $100 price cut would really make a big difference.
Would it be a good business idea for Sony to do this (pretend you actually own the company and this came up for discussion).
