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who said 360 didn't make money? yes i know this graph with the profit/losses of the different years and the department with 360 is i believe still in the red since 2005 but without the losses of the other stuff (zune, nokia payments and so on) it should be probably in the black.

the next thing is that a product doesn't need to make profit to be successful if it helps to increase the profit of other divisions. i'm not saying that this is true for the ps3 but if the ps3 helps much to push the sony music/movie service, blu-ray and so on the ps3 could have been good for sony even with a loss.