NPD YTD and Lifetime sales to July 2010

[postofficebuddy]

haxxiy said:

DS – 42,196,558 
Wii – 29,793,981
Xbox 360 – 20,999,386
PSP – 17,520,836
PlayStation 3 – 12,934,196

DS - 6,299,364 (13%)

Wii - 4,662,938 (13.53%)

Xbox 360 - 3,424,100 (14%)

PS3 - 1,806,236 (12.25%)

PSP - 2,141,436 (10.9%)

Going by the latest chartz these are the numbers and percentages of consoles and handhelds in the rest of America. NPD data is probably some weeks old though, but still interesting.

Impressive how the Playstations have lost ground in traditional Sony markets (most of LA and Brazil).

Or... have they?

These numbers are only to the end of July. It's actually:

DS - 6,061,991 (12.56%)

Wii - 4,516,954 (13.16%)

360 - 3,183,142 (13.16%)

PS3 - 1,678,704 (11.48%)

PSP - 2,062,380 (10.53%)

And it's basically been pretty firmly established that we're undertracking the PS3 in Canada and Latin America based on PES 2010 and God of War 3 sales. Based on ioi's post here:

http://gamrconnect.vgchartz.com/post.php?id=3149828

Our Latin American install base stands at around 625k-650k right now, which through process of elimination puts Canada at just over 1 million. But God of War 3 has sold over 250k in Canada. There's NO WAY a single player only game can achieve more than a 25% or maybe even close to 30% attach ratio. Even MW2 hasn't managed that. Based on Brazilian sales GOW3 is somewhere around 15%-20% attach ratio and PES 2010 is likely in the 20%-25% range. :edit: Something else interesting to note, Sony has stated that they expect GT5 to perform even better in Latin America than GOW3 (~100k currently). This will be the first GT game officially released in South America. What do you think it could do in LA lifetime? 200k? 300k?