To diversify their business, then profit, then to destroy sony...so yeah profit to m$ = secondary reason.

To diversify their business, then profit, then to destroy sony...so yeah profit to m$ = secondary reason.

To take away's Sony's share.
PROUD MEMBER OF THE PLAYSTATION 3 : RPG FAN CLUB

I definitely think diversifying was a huge reason they got into console gaming. Microsoft is a bigger house hold name than ever. Its been a vehicle to promote their other products and Xbox Live will have generated billions for the life of the 360.
Profit in the long-term, stealing Sony's market share in the short term.
My Mario Kart Wii friend code: 2707-1866-0957
You know, this will be the xbox's third profitable year.
Considering the ps3 launched a year later, it should be sce's second profitable year. Yet it will not be and they aren't that sure next one will be profitable neither.
Which begs that the relevant question is: why is Sony still in the gaming market if they aren't profiting from it anymore?
| Bitmap Frogs said: You know, this will be the xbox's third profitable year. Considering the ps3 launched a year later, it should be sce's second profitable year. Yet it will not be and they aren't that sure next one will be profitable neither. Which begs that the relevant question is: why is Sony still in the gaming market if they aren't profiting from it anymore? |
Well, PSP still pretty profitable. And PS3 was there not to win the generation, but to make blu-ray win the format war. Sony will make up all the loses they had with ps3 with BD dominance and HDTV rise in sales duo that. And they probably release a ps4 to win the next gen, they learned with all their mistakes and i hope they make a profitable system since first day like Wii was.
They've made an overall profit from the perspective that if they sold the Xbox division now it would be worth more than the losses made to date. I think thats worth noting at least.
Tease.
To be fair, Microsoft sold more consoles than Sony (if we don't count portables and last gen consoles), it's a very respectable position because Sony is much more recognized on this market and made excellent consoles. They are building a huge fanbase and the next step is build a reliable hardware so they won't have problems with 3RL or something. Next generation they will have a huge fanbase, probably a reliable hardware (no prejudice) and much more experience on this market. Seriously, Microsoft can be really sucessful on this market.
| twesterm said: All consoles makers enter the industry for profit just like all studios make games for profit. It's not really some big secret... |
Except for Terminal Reality. They just make games for the Win!
Tease.
The same reason why they entered the multimedia player market, to stop a monolopy.