Sony's strategy got screwed up as soon as they weren't the market leader.

Why for 1 minute would anyone think the Ps3 will have more longevity than the Wii? As far as i know it's always the market leaders who last the longest. And it won't be Sony who decide how long Ps3 is viable, it will be the public and the retailers.
DON'T WIN ME CHIBI BUDDY DON'T WIN ME.
ANIMAL CROSSING NEW LEAF FRIEND CODE:- 5129 1175 1029. MESSAGE ME.
ANDY MURRAY:- GRAND SLAM WINNER!
In my opinion the N64 was not just the best console of the 5th gen but, to this day the best console ever created!
^exactly, I don't see why people don't get this
Predictions:Sales of Wii Fit will surpass the combined sales of the Grand Theft Auto franchiseLifetime sales of Wii will surpass the combined sales of the entire Playstation family of consoles by 12/31/2015 Wii hardware sales will surpass the total hardware sales of the PS2 by 12/31/2010 Wii will have 50% marketshare or more by the end of 2008 (I was wrong!! It was a little over 48% only)Wii will surpass 45 Million in lifetime sales by the end of 2008 (I was wrong!! Nintendo Financials showed it fell slightly short of 45 million shipped by end of 2008)Wii will surpass 80 Million in lifetime sales by the end of 2009 (I was wrong!! Wii didn't even get to 70 Million)
because the wii was built with low cost hardware and the ps3 with futuristic hardware.
I am a nintendo fan but I'll predict that Sony outlasts them, but never catches up in sales.
^You do realize that hardware doesn't matter towards longevity.
All that matter is whether people are buying it, and Wii is being bought more than PS3
Predictions:Sales of Wii Fit will surpass the combined sales of the Grand Theft Auto franchiseLifetime sales of Wii will surpass the combined sales of the entire Playstation family of consoles by 12/31/2015 Wii hardware sales will surpass the total hardware sales of the PS2 by 12/31/2010 Wii will have 50% marketshare or more by the end of 2008 (I was wrong!! It was a little over 48% only)Wii will surpass 45 Million in lifetime sales by the end of 2008 (I was wrong!! Nintendo Financials showed it fell slightly short of 45 million shipped by end of 2008)Wii will surpass 80 Million in lifetime sales by the end of 2009 (I was wrong!! Wii didn't even get to 70 Million)
Well...I really don't know what to say. That was a lot of speculation...horrible disfigured speculation at that. Sony's initial strategy was to release a technical monster, then expect brand name, and specs to sell the machine...well they failed. Hence the price-drop and the slim. Those two were basically an admittance from Sony that their initial strategy failed. And good for them, perhaps now they can start pulling in some profits...
It may be paying off to the dissapointment of sony stockholders. ~4.7 billion in losses
| ironman said: Well...I really don't know what to say. That was a lot of speculation...horrible disfigured speculation at that. Sony's initial strategy was to release a technical monster, then expect brand name, and specs to sell the machine...well they failed. Hence the price-drop and the slim. Those two were basically an admittance from Sony that their initial strategy failed. And good for them, perhaps now they can start pulling in some profits... |
? wait sony always does a price cut even when don't needed from ps2 days.
and if they price drop it wasn't that against their premium strategy? u don't make sense. sony wanted to compete. and they decided to release a monster.
a monster that actually lost them money, it would be terrible for them if the machine started selling like the ps2 it's peak years. 22 + million in a year.
loosing 200$ on each console.
now the machine it's well cheaper to built, and now they started it market it like they should, now they have games and just reached ps2 launch price.
if u think all that it's pure luck you are understatimating sony.
they did lay on their brand name, but they promised games and delivered, and still support it ps2 today.
| austin2359 said: Sony launched with a lot of features and a very high price. The machine was ahead of its time. Sony preferred to keep the price high to limit losses, and wait to open itself to the mass market later with to price cuts. Sony could afford to wait to cut the price, because its technology was so far ahead of its time that the risk of obsolesce was non-existent. Plus if Sony took a larger loss and sold it at a competitive price, each price drop would no longer serve as an incentive to buy. Also, there is no way the expanded audience of casual gamers who may have bought the console at a lower launch price would buy enough games to make the price cut worth it for Sony's losses.
The machine has so much staying power that Sony can afford to slowly cut the price, increasing its sales in intervals and ultimately finishing ahead of its direct HD competitor. The fact that Sony still has room to cut the price and blu-ray will only get bigger, along with its increased reliability, virtually guarantees that Sony will finish at least in second this generation. I would give the Wii the edge over the PS3, but with its staying power, it isn't out of the question that the PS3 can close the gap at the end of 10 years. Nintendo has built up such a large lead, that even though it lacks the staying power, I think Sony may not catch it. But for making a HD console, Sony had the right strategy. And Sony already had a successful standard definition console with the PS2 so making another SD console would lead to market saturation. |
You underestimate what Microsoft is capable of doing. Also, unless Sony consistently outsells the Wii, before Nintendo releases another console, it is hard to say their strategy is paying off. They missed the market, just as Microsoft had, on what people wanted. Both Sony and Microsoft are trying to adjust, but no one knows if they can. When you are top dog, and you fall to the bottom, then your strategy was flawed.
| ironman said: Well...I really don't know what to say. That was a lot of speculation...horrible disfigured speculation at that. Sony's initial strategy was to release a technical monster, then expect brand name, and specs to sell the machine...well they failed. Hence the price-drop and the slim. Those two were basically an admittance from Sony that their initial strategy failed. And good for them, perhaps now they can start pulling in some profits... |
What pitiful logic.
Saying a price-drop and SKU change are indicators of failed strategy would imply the DS and PS2 had that problem. Good luck with that.