When I look at these forums, I hear a lot of "the 360 is mass market price" or "the ps3 just needs a pricecut." Then these comments are often followed by a rant about how historically after these events happen there is a huge impact on the consoles sales. While this is true, there is something different this generation that makes it harder to gauge how price cuts and mass market pricing can affect sales.
That something different is mulitple sku's. There are currently 3 models of the 360 at 3 different price points and 2 models of ps3's at different prices. While there have been limited bundles from time to time in the past, this is the first time that the big contenders have given the consumer so many permanent options.
So, when people talk about the xbox being at mass market price, thats only 33.3% true. Then, you could do what sony did and cut the price of your old models as you introduce new models, creating an almost temporary price cut.
Fact of the matter is this, the gaming business is radically different this generation. With the multi sku, uprgradable firmware, motion controls, and them wildcard casuals, I don't think historical context means as much this generation as it did in previous ones.
So what do you guys think? agree? disagree? What else do you think is different? Lets discuss!!








