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Forums - Sony - Sony losses expected at $1.5 billion

Pristine20 said:

 

1. Dc sealed it's fate because? If even the saturn was losing money even after outperforming nintendo in JP. I think it's safe to say that sega didn't know what it was doing/ wanted to do..

2. What makes you think so? Word goes around that a moneyhat from sony sealed the deal not the CD format. If ninty was the best option, ffvii would have been forced to fit a cartridge like it's previous iterations. You seem really sure that square would have moved to sega when it's possible that ninty let go of the title because they didn't want a bidding war with sony.

3. I'm not praising sony for having deeper pockets. Their corporation is bigger and thats just the way it is. You play a game the way you can win. I really have nothing against M$. As far as I'm concerned, they entered the market the best way they saw fit and tried to win the best way they could but if you ask me, it wasn't the cash that helped them usurp sony this gen. Sony overthrew itself with mismanagement just like sega. Sony is still around because they are bigger...life isn't fair.

Let me use a dating analogy. One guy is really rich and using his money to woo the girls. Another guy isn't as rich. Is it better for the second guy to take the money route to win the girls over or to try a different approach style? If the money-less guy loses the competition, should he sit and cry or find another way to compete? If the poor guy loses out, who should b blamed? Note that the girls in this scenario are analogous to gamers in real life. If you're the type who blames the girls then that means gamers are to be blamed for sega's downfall since they went with the company that bought all the support.

Sega was the relatively broke guy who tried to compete with money while nintendo was the relatively broke guy who took a whole different route. Thats why nintendo is stronger than ever despite the "big bad corporations" looming over it and sega is nowhere to be found.

 

lol...if sega didn't know what they were doing for losing around 1 billion dollars form 1997 to 2001 then sony and microsoft really don't have a clue how to run a business as they each lost much more in much less time.

In any case, sega wasn't trying to compete with money. Sega had amazing firrst party titles that at its prime (late saturn early dreamcast) not even nintendo could match without outside second party help from Rare. Its sony that went around buying 3rd party titles and companies in building its gaming empire. Psygnosis, naughty dog, Guerilla games...I don't know of a single great gaming studio that sony didn't buy with $$$ other than Polyphony digital which was internaly developed. Add the whole idea of selling hardware at a loss that sony introduced...and there you have it. You can't compete unless its with money. They only reason why nintendo stayed afload in late n64 and gamecube days is because of GBA.

Sega never played the money game...but they couldn't compete since the market has shown it can not support 3 major players at the same time and this gen is no different.

Hence why sonic is laughing right now... He gets to put in half assed efforts and sell a lot of games while Sony is throwing everything they got in to their wonder machine and can't compete with a wannabie PC and the waggle. And this time they can't sell hardware at a loss...hahaha...that pretty funny to me too.



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i'm pretty sure they've made a decent profit in the past 3 quarters, maybe someone can help me but i'm pretty sure the q4 loss is gonna have to be huge to reach that number.



currently playing: Skyward Sword, Mario Sunshine, Xenoblade Chronicles X

Lets all put this into perspective. This is the first loss Sony has posted in 14 YEARS, in the worst global recession we've had since the great depression. This is in the same month that Toyota, the most consistantly profitable automotive company in the world, posted a $6.9 billion loss, and Toshiba, Sony's closest rival, posted a $3.5 billion loss.

One backwards quarter is not going to see Sony packing up shop, and it is most likely the electronic division (tv's, mp3 players, home theatre systems, etc) that will contribute the largest loss, not SCE, which Sony will most likely be relying on to pull it through the recession.

Yes, lots of fanboys would like to think Sony will disappear as a result, but the fact is this a small, completely understandable blip in a long chain of profits.



@czecherychestnut

you honestly believe that SCE is going to be pulling Sony through the recession.....you either don't know the facts of just how much money the PS3 has bled or are making a CrazzyMan prediction.

The PS3 will sell and have a good lifespan but pull Sony through the recession. Hell no.



"niche geeks" hmm i like that.

thats why i love them this gen they gave me what i wanted.



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lol nice numbers

poor sony, hope it can stay on

go sony go



This should probably squash the PSP GO! Rumors. Sony isn't in a state to pull any risky moves less they lose more cash. Also kills the PS3 price drop rumors.



It's just that simple.

So many CEO wannabe in this thread ;)



PS3-Xbox360 gap : 1.5 millions and going up in PS3 favor !

PS3-Wii gap : 20 millions and going down !

That's what Sony gets for releasing an overpriced system and pricing it under the production costs, and thus not making any money at all. I want a PS3, but I'm not gonna buy a system by a company that could easily discontinue the Playstation brand due to the financial crisis.



Globox said:
richardhutnik said:
dsister44 said:
end of the playstation?

that would be a megaton at e3

Why would the Playstation brand be dead?  Why wouldn't Sony sell the brand to Apple, for example?  I see this happening before the Playstation brand ends up disappearing.

 

 

 It is more likely that Sony goes only as publisher in next gen.....i get it that this is not just for gaming division, but looking at this bad numbers i don't expect E3 price cut, maybe later on in the year.....maybe it would be better if Sony just becomes publisher...

Sony is making money from software.

Sony is losing money from hardware.

Sony wants to move into 'web services' model.

Sony have already said something about GT5 running on "maximum" platforms.

...

Will people be upset if they announce GT5 - either for the "web", or PCs?

 



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