Reasonable said:
Define where you see low value FMCG splitting from 'Luxury'? So far as I'm aware most consumer electronics supports you across the spectrum - i.e I can get the top of the range HD TV or a cheaper model, same for DVD, Blu-Ray, etc. It's pretty obvious game console can have different 'value' too. That's the whole point and why IMHO the argument isn't BS. Everything has a value unless it is seen as a pure commodity with nothing to chose between except price (heck even printer paper can be high end or cheap). Of course the 360 and PS3 can be considered on value - the question the original articule correctly asks is which is most important to the majority of purchasers right now, and how much the current economy will drive that. Clearly if you want the same multi-plat games, WiFi, Blu-Ray, etc. etc. then the PS3 could easily seen to offer better value for cost. On the other hand if you want the same games and don't give a hoot about WiFi, Blu-Ray, etc. etc as per Sony's argument then the PS3's value is going to plummet, which the value of the 360 is going to rise with price being the easier decider between the two. For the record while I know they're hurting I do think that, particularly in the US, the PS3 does not have the right price point for a large percentage of potential purchasers, and its different specification points (WiFi, Blu-Ray, etc) are not percieved as having enough value. Hence the 360 vs PS3 sales and position (although the 1 year lead also has something to do with it).
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No IMO ps360 are pure commodities sold at mass retailers ("cheap", no services, no specialized/certified retailers, mass market audience).
About fixing the limit : Lets take home cinema for example. You can have a good sony system for something like 800 € ; while a luxury installation would cost something like 6.000 € (one Marantz amplifier with a Bowers & Wilkins XT set). That is 85% difference... Other luxury brands are more expensive (like a 25k B&O set).
Speaking about "value for cost". I understand your point and what Sony marketing is trying to push.
But IMO, it works the other way 
! It is about getting more for less, not getting more for more.
Evan Wells (Uncharted 2): I think the differences that you see between any two games has much more to do with the developer than whether it’s on the Xbox or PS3.
