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Forums - General - Blu-ray estimated 8% marketshare

tedsteriscool on 22 January 2009

 

Blu-Ray Sales Developing Nicely

Wed Jan 21, 2009 at 02:45 PM ET

The Blu-ray Disc player industry is seeing increased sales over the past two and a half years. Since the technology was unveiled, 10.7 million players (including Playstation 3s) have been shipped to retail stores across the US. The 2008 sales have increased three-fold compared to 2007 estimates.

According to Adams Media Research, the household penetration for Blu-ray Disc players is 8% after slightly less than three years on the market. Compare this to the three-year estimates of about 3% for Color TV, 2% for CDs and 4% for DVDs, and Blu-rays are looking to be a rapidly growing industry.

Software sales for Blu-ray Disc players are increasing as well. This past October was the first month to hit 2 million disc sales, which increased to 8 million by December. At the close of 2008, disc sales stood at 24.09 million for the year, bringing the total since launch to over 30 million sales.

Future Blu-ray Disc players are using the “BD-Live” technology which allows users to interact with the player over a broadband network. And there will be a significant addition to the 53 disc titles which already allow a digital copy to be downloaded and viewed on mobile devices.

Sales of Blu-ray Disc players are projected to increase two to three fold in the next year, according to Adams Media Research.

http://www.highdefdigest.com/news/show/Blu-Ray_Sales_Developing_Nicely/2425

 

Great news for Blu-ray. I hope it succeeds, it deserves it.



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tedsteriscool on 26 January 2009

Nobody cares? o.o



akuma587 on 26 January 2009

I care. I'm especially happy that The Criterion Collection started selling Blu-Rays. Made me all giddy inside since there transfers are usually so good.

Expect it to keep gaining slowly but surely, although the recession might set Blu-Ray back a bit. But it will probably drop prices down as well.



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