the PS3 pictures just look lighter... and I suppose a little bit less good.

still, who honestly can say they care?

On this image, the PS3 version completely lacks bump mapping:

http://www.the-horror.com/imagecompare.php?img=features/bh5demo/images/ps16.jpg&img2=features/bh5demo/images/xb16.jpg

This screenshot just puts the PS3 version to shame. Clearly a much better effort from the 360 developing team:

http://www.the-horror.com/imagecompare.php?img=features/bh5demo/images/ps33.jpg&img2=features/bh5demo/images/xb33.jpg

The 360 version has self-shadowing, better anti-aliasing and just much better textures and detail.

Both follow the "Real Is Brown" design school. There are a lot of HD games that don't follow it, but the demo in this game fits it. I honestly thought I wasn't looking at blood in the first pic.

Wow, the PS3 version looks pretty bad, when compared to the 360 build. It still looks nice though.

Hmmmm...looks the same except the ps3 version looks brighter.

360 version is bit darker and the details are sharper. Probably won't be able to notice anything in motion, though.

The 360 version lmfao!

Wow indeed the PS3 version does lack self-shadowing, 360 does look crisper, it looks like the PS3 demo runs at a lower resolution than the 360 demo.

Looking at the pics, the Xbox 360 is better looking. On the video comparsion posted a while back, I really didn't notice any big difference between the two worth mentioning. So basically while playing the game on either version, they will look pretty much the same.