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Forums - Microsoft - Microsoft 9/19 Euro Price Drop: Desperation or Confidence? Also, effects?

hmm i dont think it will do much. The ps3 already cost much more, and yet in my country it ousells both the wii and 360 by alot.



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YoppaDo said:
What happened to MS wanting to keep the profit they had began to gain. Last quarter reported a loss. Can software sales coming up sustain these worldwide price cuts?

 

Profit is one thing, allowing two other consoles (one which is in direct competition) to overtake you in less time than your console has been on the market is another.  MS had no choice here, demand for the 360 vs PS3 and Wii in Others was too low and really price is the only lever they could turn too.  The 360 already has good games, online, etc. so if they we'ren't enough to make it sell better then price is the obvious tool to try and give pause to purchasers who are obviously passing over the console right now for the other two.

 

 



Try to be reasonable... its easier than you think...



You should at least know how big the price cut will be.

''Hadouken!''

joshin69 said:
gebx
It is not a normal pricing strategy to have a price cut seven months after the last one unless you are the end of the consoles life expectancy. I don't think its reached that so this is not normal.

I agree with you, it wasn't normal that the first price cut happened seven months ago. MS should, and probably would have cut the price much sooner if it wasn't for the RRoD issues. I think they delayed the first price cut to make up some of the lost profits.

 



Proud Member of GAIBoWS (Gamers Against Irrational Bans of Weezy & Squilliam)

                   

desperation move



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How am I a fanboy? I simply asked a question. Sheesh.

Can't even ask freaking questions anymore I see...

The real irony is that the PS3 launched at a higher price point and therefore have a higher amount of money that the console was dropped, but compared to the launch price lf the system it's fine.

Also, no one is saying what effects they think that it will have.



I think its just technology / manufacturing costs lowering / currency exchange rates (dollar devaluing) which gives MS leeway to be more competitive in pricing to catch even more holiday sales and hopefully see increased levels of sales in 2009 like the PS3 got from their last huge price cut at the end of last year.



Of course it is a desperate move.
but it is working for McCain, so it might work out very well for Xbox360.

Microsoft is serious about coming in 2nd and maybe catch up to Wii just a little.



blazinhead89 said:
360 being cheaper than PSP is evidence of a more Desperate Move?

 

Interesting!

Although my PSP & games were technically free 

In regards to the topic, I think it's a last ditch bid to win the European market, especially with the run up to Christmas coming! And we won't truly see what effect this price cut has had until the Christmas is over



mysticD said:
gebx said:
Bitmap Frogs said:
reask said:
dejelek said:
just one thing the desperation is on sony side they cannot afford price cut this year, where xbox360 still have a room for more price cut this year or 2009
especially when valhalla mainboard finished for slim redesigned xbox

about ps3 vs xbox 360 price cut

Xbox 360 launched 3 years ago at £280. The same model (well, actually it's better as it now has HDMI and 60gb HDD), is now £170. That's £110 price cut in 3 years.

PS3 launched in 18 months ago for £425. It now costs £300. That's £125 in 18 months, ie, half the time.

win.

 

 

Quoting because it needs to be quoted.

Ahah.. too funny

OT - Its not desperation or confidence - Its pricing "strategy", its a normal step for gaming consoles.

 

Quote again since it seems Sony fanboys are failing to see the irony in their posts (OP included).

 

Quoted again for total thread ownage.  And yet they still keep ignoring it lol.  Hrmm.. would you call it desperation when you point out MS's pricecuts but ignore Sony's?  I think so.