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Forums - Microsoft - Should Microsoft Spin Off the Xbox?

Malstrom linked this Barron's article on his site, and though I think it will never happen, it is an interesting article written from a Microsoft inverstor's view.....

http://blairwestlake.com/community/blogs/articles/archive/2008/08/09/4167.aspx

BARRON’S

Tech Trader/TECHNOLOGY WEEK

Why Microsoft Should Spin Off the Xbox

By Mark Veverka

11 August 2008

As the songwriter Neil Sedaka famously crooned, "Breaking Up Is Hard To Do."

This is especially true if you're talking about breaking up Microsoft (ticker MSFT). Not that anyone is suggesting that such a proposal is in the works, but at least one unhappy investor has bothered to give it some serious thought.

A savvy contributor to voiceoftheshareholder.com, a Website where investors can anonymously share their analyses with other investors, recently posted abreak-up analysis of Microsoft aimed at explaining why shareholders aren't thrilled with the current state of affairs.

"This is not a typical activist investment idea. No one is going to get board seats on Microsoft's board," the analyst writes. "Nevertheless, I think it is useful to look at what the value of Microsoft's separate businesses are. This may indicate that management is pursuing a flawed strategic course."

The author, whom I contacted via e-mail, once worked for Goldman Sachs, then for a good-sized hedge fund, and now manages money on his own. His analysis, which strikes me as an honest and well-executed intellectual exercise, concludes that Microsoft's entertainment and device business, primarily Xbox, is undervalued by the recent stock price of about $28. He proposes that the division, which accounted for 13% of fiscal year 2008 revenues and 5% operating margins, be spun off to unlock its true value.

He also suggests that the money-losing online-services division, which would benefit most from a Yahoo! (YHOO) deal, also be spun off. This move, he argues, would discourage the company from overinvesting in the business at the cost of other core business divisions, which in turn would give investors more confidence that the quest for online services doesn't become a black hole. Online services, which includes Live Search and the MSN portals, accounted for just 5% of annual revenues and minus-38% operating margins.

That would leave what the contributor calls the Big Three: the business division, Windows client division and the server and tools division.

The Microsoft business division consists of the Microsoft Office system and Microsoft Dynamics business solutions. It accounts for 31% of revenues and provides 65% operating margins. The Windows client division, which includes premium edition and standard Windows operating systems, racks up about 28% of annual revenues and boasts 77% operating margins.

Those two "are arguably two of the best businesses in the world," the author argues. "They have a monopoly position, [although] they are facing upstart challenges from Apple [AAPL] and Google [GOOG], respectively." He estimates the two units together are worth about $250 billion.

The server and tools division, which consists of server software licenses for Windows Server, Microsoft SQL Server and other server products, generates 22% of total revenues and produces 35% operating margins. He pegs the value of the unit at $55 billion.

Thus, he values the Big Three at $305 billion. Plus, the company has about $35 billion in cash, which raises the total value to $340 billion. Last, the author subtracts $79 billion for "other and corporate overhead," which brings the total value of the Big Three, without entertainment devices and online services, to about $260 billion.

That is slightly more than Microsoft's current market valuation of $256 billion, which means shareholders are getting zero value for the entertainment and device outfit, the author contends.

What to do? Spin off the Xbox division, which was largely a defensive effort on Microsoft's part to thwart the threat of a home-entertainment appliance overtaking the personal computer as the "operating system" of the home. "This threat has been diminished in recent years (see the flop of AppleTV)," the author writes. "They are fighting a ghost of the past with this division, and it is time to let it go." He estimates that the unit might fetch $4 billion in the open market. In comparison, Nintendo is worth roughly $7.5 billion, he adds.

Spinning off the online division "would clearly signal to the market that there is a limit to Microsoft's willingness to invest in the online business without seeing profits," the author says. "Such a company would be free to strategically attack the online advertising market as it sees fit and complete mergers with its own currency," or even become an attractive takeover target.

The new entity, he adds, would be emancipated from the legacy culture, and appropriate incentives could be implemented to ensure that future leaders go about creating a profitable enterprise.

Of course, all this may never happen. But it gives Microsoft bulls a clearer look of what they are up against in the wake of the Yahoo! takeover misfire.

Kudos to the board of directors at Motorola (MOT), the gang that couldn't shoot straight. It appears that they finally made a smart decision.

Last week's announcement to hire Qualcomm (QCOM) Chief Operating Officer Sanjay Jha indicates that they may have finally found the right person to right the company's beleaguered handset division. Nearly everyone in the wireless industry views Jha as a strong choice, but the turnaround will be difficult and lengthy.

And at what cost? The board had little choice but to pony up roughly $94 million, according to The Wall Street Journal, to get their man. Jha's package also includes a $30 million payout if the company fails to spin off the handset division by Oct. 31, 2010. In Plugged In columns, I have argued that the parent company would increase the chances of turning around the handset division if it were to keep the unit.

The board now has a $30 million incentive to push for completion of the spinoff, whether wise or not. Yet another example of how that group tends to operate from behind the eight ball. Charter Equity Research analyst Ed Snyder doesn't think the payout clause means the spinoff is assured. "To the contrary, he gets paid if it happens or not," he says.

Losses have to narrow to have any reasonable hope of capitalizing the business, and that can't happen until Motorola fields an entirely new, and successful, handset line up, he adds. "You can throw millions of engineers at this problem, and it won't move any faster," Snyder says.

Two years can fly by when you're trying to fix a broken cellphone outfit.



BAM! There it is!
 
Wii Code 3456 7941 4060 2924
COD MW Reflex 541192229709
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Oops, forgot to put Malstrom's comments about the above article.... 

http://seanmalstrom.wordpress.com/

Let’s talk about the bold for a second.

Conventional wisdom is saying that the Games Division is ‘profitable’. However, the investor wants it spun off to assess its ‘true value’. What is going on here is that much of the marketing, the warranties, and other costs for the Xbox 360 have been woven into other divisions to mask the huge losses. If there was no masking, why bother spinning the Xbox 360 off to assess its true value? Wouldn’t the ‘true value’ be seen already? It is because Microsoft blows vapor to cloud reality when it gets a chance. At E3 2008, Microsoft Press Conference ‘declared’ that Xbox 360 has majority marketshare in North America where everyone knew that in just a couple of days, the next NPD that would show this not to be the case. Or that everyone can see Nintendo’s third party charts for what they are. Yet, clarity is bad for Microsoft so they announce a ‘press release’ attempting to convolute the issue of third party sales in North America by saying “What Nintendo is saying is not true if you add in these factors or if you look at it this way or…”

Why does the games industry treat Microsoft as if it were some powerful behemoth? Sure, they have lots of money but it is all bad money. Bad money means it is paying for failing strategies and allowing failing strategies to continue. Xbox 360 has flopped in Japan and practically Asia. With one of three major markets with zero traction, we still are supposed to take Xbox 360 seriously as a ‘contender’? It is more akin to the PC-Engine that is very popular in one territory, somewhat popular in another, and completely dead everywhere else.

Keep in mind that Christensen has asked the U.S. Government not to interfere with Microsoft as he believes it is the number one company ripe for being disrupted.

(The investor mentions Apple TV as a flop. This is true. However, Apple only supports it as a ‘hobby from the developers’. Apple’s “stool”, shown by Steve Jobs at a recent keynote, is the iPhone, iPod, and Mac. Apple TV does qualify as a disruptive product, but Apple doesn’t seem interested in focusing on it for some reason.)



BAM! There it is!
 
Wii Code 3456 7941 4060 2924
COD MW Reflex 541192229709

The goal of the Xbox was never to make money. It was to:

1) Prevent Sony from "dominating the living room" and thereby preserving the Windows/Intel monopolies

2) Prevent DirectX/.NET/Windows Media Player/LIVE branded services from becoming less important due to a shift to console gaming. This will reduce the chance of multiplatform computer games (Linux & Mac OS X).



It makes sense from a financial point of view.

The XBox Division, whether profitable or not, is worth something.
To expand: Just because a company is losing money, does not mean it is worthless. If there are assets than are valuable, then it is worth something.

In his explanation, it is worth around $4Billion.

Basically, basic corporate finance theory is indicating that breaking the division will enable current MSFT shareholders to monetize (make money) by spinning off the division.



MS could theoretically sell off the XBox franchise to another company for 4-6 Billion dollars, not an inconsiderable sum considering the damn thing never seems to make any money. I think MS is a bad home for a console, as they focus on software and business solutions and a console is a combined hardware/software entertainment market.

The question is, who would buy it?
I could see either another big entertainment conglomerate like Time Warner wanting to get into the game, although it might be a bad financial move.

Rumor has it that EA wants to get into the console business, but seeing as how their business is apparently predicated on the PS3 this might be a bad choice.

Of course, the crazy move is Sony buying up the franchise, then killing the franchise and giving everyone with a 360 a hundred dollar gift certificate for a brand new PS3, now with Resistance 2 AND Gears of War 2. I just don't know if sony has 6 billion they're willing to spend on the endevour.



Wii has more 20 million sellers than PS3 has 5 million sellers.

Acolyte of Disruption

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Showertea said:
MS could theoretically sell off the XBox franchise to another company for 4-6 Billion dollars, not an inconsiderable sum considering the damn thing never seems to make any money. I think MS is a bad home for a console, as they focus on software and business solutions and a console is a combined hardware/software entertainment market.

The question is, who would buy it?
I could see either another big entertainment conglomerate like Time Warner wanting to get into the game, although it might be a bad financial move.

Rumor has it that EA wants to get into the console business, but seeing as how their business is apparently predicated on the PS3 this might be a bad choice.

Of course, the crazy move is Sony buying up the franchise, then killing the franchise and giving everyone with a 360 a hundred dollar gift certificate for a brand new PS3, now with Resistance 2 AND Gears of War 2. I just don't know if sony has 6 billion they're willing to spend on the endevour.

 

That wouldn't work anyway. Companies willing to spend that much money would want it to be an investment, and killing it off will just lose Sony money even if it might be benificial to Sony's own games division-- you never know when another company might want to challenge Sony.



Makes sense from a financial point of view... but that's all.



And that's the only thing I need is *this*. I don't need this or this. Just this PS4... And this gaming PC. - The PS4 and the Gaming PC and that's all I need... And this Xbox 360. - The PS4, the Gaming PC, and the Xbox 360, and that's all I need... And these PS3's. - The PS4, and these PS3's, and the Gaming PC, and the Xbox 360... And this Nintendo DS. - The PS4, this Xbox 360, and the Gaming PC, and the PS3's, and that's all *I* need. And that's *all* I need too. I don't need one other thing, not one... I need this. - The Gaming PC and PS4, and Xbox 360, and thePS3's . Well what are you looking at? What do you think I'm some kind of a jerk or something! - And this. That's all I need.

Obligatory dick measuring Gaming Laptop Specs: Sager NP8270-GTX: 17.3" FULL HD (1920X1080) LED Matte LC, nVIDIA GeForce GTX 780M, Intel Core i7-4700MQ, 16GB (2x8GB) DDR3, 750GB SATA II 3GB/s 7,200 RPM Hard Drive

Microsoft has stated that it will be making a profit off the console this year. So the article is a bust. Why would they get rid of something that gets them money?



GOTY Contestants this year: Dead Space 2, Dark Souls, Tales of Graces f. Everything else can suck it.

Shadowblind said:

Microsoft has stated that it will be making a profit off the console this year. So the article is a bust. Why would they get rid of something that gets them money?

 

Because they will never be as big as Sony is; Selling 140 million consoles worldwide?



*bleu-ocelot* said:
Shadowblind said:

Microsoft has stated that it will be making a profit off the console this year. So the article is a bust. Why would they get rid of something that gets them money?

 

Because they will never be as big as Sony is; Selling 140 million consoles worldwide?

 

What does Sony have to do with this?