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Forums - Microsoft - When do you think Gamepass will get it's next price hike?

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SvennoJ on 02 October 2025
firebush03 said:
Kyuu said:

It all depends on how many subscribers they will be losing from this. If they lose over 30%, the odds are they're going to reverse their decision, and maybe instead downgrade the service to not include as many day 1 releases.

Lose 30% of subscriptions but gain 50% in revenue, that’s still a 5% bump in profits.

Probably more as the payout to games on game pass is partly based on usage. Less usage, lower costs. Short term gains as not only does the service become less enticing to customers, also to game publishers.



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Kyuu on 02 October 2025
firebush03 said:
Kyuu said:

It all depends on how many subscribers they will be losing from this. If they lose over 30%, the odds are they're going to reverse their decision, and maybe instead downgrade the service to not include as many day 1 releases.

Lose 30% of subscriptions but gain 50% in revenue, that’s still a 5% bump in profits.

I meant 30% loss in the short term (around a year) and across all tiers combined. If the majority of the loss comes from the Utimate tier, their revenue and "profits" would go down too.

Do we even know how many GamePass users subscribe to Ultimate? I think a lot more than 30% of this specific tier will cancel or downgrade.