10 hours since last update:

HARDWARE
#09 N3DSXL Lime (up 1)
#19 PS4 Pro (up 1)
#25 NES Classic Edition (down 4)
#31 PS4s UC4 Bundle (same)
#55 N3DSXL Galaxy (same)
#59 XB1s-1tb Battflield Bundle (up 40)
#66 XB1s-500gb Battlefield Bundle (down 15)
#67 WiiU Last Gasp Edition (up 1)
#68 PS4 Fool's Edition (down 9)
#90 PS4 Black Ops 3 Bundle (down 10)

SOFTWARE (pre-orders only)
Nothing at the moment

PS4: 4 in the top 100 / 2 in the top 50 / 1 in the top 20 / 0 in the top 10
XB1: 2 in the top 100 / 0 in the top 50 / 0 in the top 20 / 0 in the top 10

Love it.

4 hours since last update:

HARDWARE
#09 N3DSXL Lime (same)
#19 PS4 Pro (same)
#25 NES Classic Edition (same)
#29 PS4s UC4 Bundle (up 2)
#48 XB1s-1tb Battflield Bundle (up 11)
#59 N3DSXL Galaxy (down 4)
#66 PS4 Fool's Edition (up 2)
#67 WiiU Last Gasp Edition (same)
#69 XB1s-500gb Battlefield Bundle (down 3)
#90 PS4 Black Ops 3 Bundle (same)

SOFTWARE (pre-orders only)
Nothing at the moment

PS4: 4 in the top 100 / 2 in the top 50 / 1 in the top 20 / 0 in the top 10
XB1: 2 in the top 100 / 1 in the top 50 / 0 in the top 20 / 0 in the top 10

I gave my reasons in other posts and threads:

1- New hardware always sells a lot. Sony was aiming for the iPhone model.

2- PS4 is down YoY in NA for the last 3 or 4 months. I thought it was because the public was waiting for the Pro.

3- I expected Sony to be more agressive with the marketing.

4- I ignored the appeal of the games blundle with the original and slim PS4. Right now, if you don´t have a PS4 the slim is a better deal.

You may be right, the Pro is not not a PS5 and I was wrong to use the PS4/XO sales performance. The yoy increase was for NA, since Sony is not doing a WW launch for the Pro, by the and of the quarter it could be flat.

And yes, the Scorpio will hold an even more hard standard. 

I just got moon, there better be a pokemon community here aside from ryng_tolu, will get boring beating him all the time.

It is too soon to predict  an YOY drop or flart for the USA when 50%+ of the consoles are sold in the last 2 months of the year.

1.  Sony is not aiming for the iPhone model.  Otherwise they would be calling this a PS5 and releasing new HW every year.  The difference is Sony is focusing on NOT splitting the base or telling people they have to need to upgrade.  They have every intention of launching a PS5.  Ane really, we're not even sure this is going to be a permenant thing.  This really was brought about by the adoption of 4K TVs and the quick advancement in cheap, yet powerful GPUs that support VR.  Next gen, 4K will be the standard (we'll have to see how VR turns out) and we might not see the advancement, after a ~9-10 Tflop PS5, that requires a PS5.5.  Or maybe gamers will think that it's enough power.

2. And how's it doing overall this year?  It's not really surprising it would be down these past months with the looming announcement and pre-orders opening up for the Pro.  And like Swordmasterman stated, at least half of sales for the year happen in the last couple of months, so it's a little early to be concerned.  Especially if the early months + Nov and Dec end up being up YOY.

3. I haven't really been watching much TV, so I can't really say how aggressive they have been or haven't been.  But, I'll take your word for it and will say they probably could be more aggressive.

4. Slim is the better deal if saving money is important for someone, especially with the $249 Black Friday bundles coming up.  The Pro is by far the better deal if saving money isn't all that important.  It's only $100 more than the normal price and you will be playing all of the future titles at much higher resolutions, with better textures/effects and slightly better framerates.

What countries is the Pro not launching in?  I was under the impression it was a WW launch this year.  And I'll make sure you stick with those higher standards for the Scorpio.

http://atomix.vg/2016/10/03/no-hay-planes-de-lanzar-ps-vr-ni-ps4-pro-pronto-en-latinoamerica/

If they are not launching in LA I have to assume most of Midle East and East Europe will not get the console the next few months.

Anecdote

So I was in target buying a ps4 pro, and a lady came with a kid and asked for the $300 bundle with the game. Then she asked me why am I getting the more expensive one with no game, not suprised a mom would ask me that. What did suprise me is that the kid asked me as well. So I tell them diference of the pro and slim, the kid inmedietly begs his mom for the pro then she turns around and says no.

A few things come to mind.
1.People are not that well inform on the pro.
2. the cheaper slim will be ideal for gifts. which will include what parents buy for kids. wich will be the most purchases in the holliday season.
3. the pro will primarily be purchased by adults buying it for themselves.

I know this is a lot to asume from one incident. But from whats been discused before, with the reviwers and youtubers and all the jaz, it might be probable.

P.S. I have barely touched the pro, not even started a game. all I did was put my 2tb hdd and thats it. Cant stop playing pokemon.

Which is exactly where Sony want it to be at the moment and also why the majority of adverts are pushing the Slim. The Pro is for those who are in the know while the Slim continues selling to the masses. As we get further into 2017 we'll see a shift in promotions and the Pro will be brought further to the front. By next Christmas the Pro will be $350 (with game: GT or Horizon) and the Slim will be $250 (with game: GT or Horizon).