I honestly think Sony are on to a winner here. They want to sell those cameras and this game has a chance of doing just that:

View on YouTube

I don't get it.

Sony will want to sell more PS Cameras. Here we have a fun social app that allows you to interact through the PS Camera. I can see them extending that to other social party games. This is the first 'game' I've seen from Sony specifically selling the camera.

So basically chatroulette disguised as charades.

Is it free? god i hope its free. Not that it looks bad but just because i would have a hard time spending money on this when i already have a hard time spending money on you know... real games? if thats not an offensive thing to say :D
I hope you get where i am going with this.

No, I mean, what does that app do, exactly?

no

I think it puts up a top on their screen that they have to convey to you through mime.

Sorry, I just think most people wouldn't want to buy a console and a console camera so they could play charades.

I think that its just a past-time thing. Its not like you will play it hardcore like many other games. Its just for some small time entertainment with your stream.