So I reread everything once more, analyzed it, and I noticed something that makes this all make sense. Look at this.

These are the only games and coupons you can get by playing Miitomo, aka without buying digital software, aka with Platinum Points.

Coupons
1. 20% off Mario Kart 8 (Wii U) – 950 Platinum Points
2. 20% off Dr. Luigi (Wii U) – 230 Platinum Points
3. 20% off New Super Mario Bros. 2 (3DS) – 750 Platinum Points
4. 20% off Brain Age: Concentration Training (3DS) – 600 Platinum Points

Games
1. My Nintendo Picross – The Legend of Zelda: Twilight Princess (3DS) – 1,000 Platinum Points
2. WarioWare: Touched! (3DS) – 1,000 Platinum Points

6 games. Here's the list of everything else, of which is only obtainable by being digital only aka with Gold Points.

Discounts
1. 40% off Zelda: Majora’s Mask 3D (3DS) – 130 Gold Points
2.40% off Ultimate NES Remix (3DS) – 105 Gold Points
3. 50% off Mario and Donkey Kong: Minis on the Move (3DS) – 50 Gold Points
4. 40% off New Super Mario Bros. U (Wii U) – 160 Gold Points
5. 50% off Metroid: Other M (Wii U) – 90 Gold Points
6. 50% off Super Mario Galaxy (Wii U) – 90 Gold Points

Games
1. Super Mario 64 (Wii U) – 120 Gold Points
2. New Super Luigi U (Wii U) – 240 Gold Points
3. Pikmin 3 DLC (Wii U) – 30 Gold Points
4. Super Mario Land 2: 6 Golden Coins (3DS) – 50 Gold Points
5. Donkey Kong Country Returns (Wii U) – 320 Gold Points
6. Metroid: Fusion (Wii U) – 85 Gold Points
7. Super Punch-Out!! (Wii U) – 100 Gold Points

13 games. Now perhaps the difference isn't apparent to you all, but it is to me. But maybe this will clarify things a bit. Here's the rest of the stuff, the "digital content," you can get with Miitomo. Look at their price compared to the games.

Miitomo
Mario Suit – 250 Platinum Points
1 game ticket – 85 Platinum Points
5 game tickets – 420 Platinum Points
10 game tickets – 250 Platinum Points

3DS Themes
My Nintendo Theme 1: Mario – 200 Platinum Points
My Nintendo Theme 2: Donkey Kong – 200 Platinum Points

The Platinum Points ARE meant for digital content. The games are just a bonus. A very distant carrot on a stick. That's why they are priced so high, why the coupons are so low in percentage, why there are so few of them, and why the Gold Points have a higher average of "bigger" games. The gold points are useful for more coupons and games, offer significantly better discounts than the Platinum points, and are useful for bigger games outside of MK8.

The way they tier the Gold points is smart too, because I can technically buy a bunch of $5 indie games and get a shit ton of points. Like I can by 6 $5 indie games and earn as many points as I would have buying one $60 game. And that's exploitable in every tier. If you buy something that is $50.01, you still get $60 points. Same with DLC. You buy $6 Smash DLC, and you just earned a bunch of points.

This is all much more well thought out than I gave them credit for. Especially since this is beginning. Once NX launches, I guarantee you that Platinum Points will be their achievement system for first party software. It's soon smart, because it's not an annoying notification (I hope) for meaningless accolades, but a personal objective to achieve that will actually award you monetary value. Let's just hope that they allow third parties to put these "achievements" in their games too. It achieves the same goals of giving games longevity without all the annoying stuff achievements bring about innately. That combined with the NX being digital only, meaning that every single penny you spend on the NX will contribute significantly to a big discount or a free game, and this shit is legit genius.

This is the core to NX and this is going to be MASSIVE. Seriously guys, this is exciting shit.

This is actually pretty cool.

Looking forward to the launch in states!

I'm surprised you don't get Platinum Points for posting Miitomo pictures on social media or something. Missed opportunity, even if the linking accounts gives you 100 PP.

Here's an interesting little bugger. Apple is having its keynote on Monday. If there was ever a time and place to reveal/launch Nintendo's first mobile game to the west, it's there.

Do the MyNintendo points have an expiration date? The rewards look good, and poits seem easy to get. Looking forward to its release in the West.

Also, I just realized something. Can you get those points through the purchase of physical copies or games? Are amiibos included too?

Oh! That would be awesome to include amiibos!

Currently no, eShop only, so in that regard it's a step down from Club Nintendo but they can still fix that.

Not impressed.

What good does this do me? Mundane tasks, two types of currency, points you get for digital only, involves all kinds of social things I don't care about for discounts on digital content that may get discounts every now and then anyway. We'll see how it evolves when this gets rolled out though and if this is going to involve real games.

Shame. Hope they add MyNintendo value to their physical products. I bought them, after all.