This seems like a game that should have gotten a ton of hype before its release with a tremendous mass-marketing campaign.  The graphics alone could have been a system seller.  Instead, the only ads on t.v. I saw were part of that general PS3 commercial with that generic Saliva song which aired weeks after Uncharted came out. 

While 1.3 million sold is impressive, I still think Sony missed out on a big opportunity by not marketing the game as much...

I saw tons of ads for Uncharted. It's probably the PS3 exclusive game I've seen advertised the most

I'm with stof, but both of us are Canadian, so can't vouch for in the US. But here there were a TON of Uncharted ads, I'm sure a lot must have been on US stations though.

Yeah. I'm in America, and it was advertised a lot. The game looked good, but it really didn't stand out from the holiday crowd.

Uncharted got enough advertising the the US. If you have a computer you'd know that. TV ads don't sell like they used. A lot of money goes into web advertising. In the weeks leading to and after it's release I was bombarded at a lot of the sites I went to with a video ad for Uncharted. IMDB, WWE (dedicated entire border of page to Uncharted), IGN, Yahoo, MSN, AOL, etc. all had ads for Uncharted somewhere on the page.

 Yeah... maybe it didn't get many adds in europe?  I mean I've practically got the whole commercial memorized i've seen it so much.

Yeah. There were ads everywhere. And they had to be big in europe. Wasn't there a report where sony spent 1 million pounds advertising?

I saw some ads for it here in Australia. Given it didn't see much in the way of pack-ins, 1.3 million in sales is pretty good for a new franchise. It sold almost as much as Bioshock and Mass Effect on a much smaller userbase.

In Europe (at least in Portugal when I was there for Christmas), there were Uncharted PS3 bundles (as well as R&C).

For only Great Britian.

So yeah... good point.  The only game that's likely been advertised more this gen is Halo 3.