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Forums - Sony - Gamespot: Sony's impressive strategy stole the show at Gamescom

The opening of their conference was one of the only interesting things that happened at gamescon :P It was so far removed from what we expect from these shows, that is made watching something generally dull (UI presentation) remarkably interesting.



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The unfortunate part is that what the journalists got to see was undoubtedly better than what we got to see, simply because they could see the screen while we had to look at the bloody audience. From an outside perspective, I think it would have been MUCH better if the camera direction hadn't sucked.

But, yeah, right now we're seeing something which has taken everyone by surprise, which is that Sony seems to have their act completely together. They're not making major mistakes, they're listening to developers and gamers, and they aren't just focused on Activision and EA like in years past. I don't think anyone really envisioned things turning out this way, not after the PS3 launch. The key, in my opinion, is that they've finally got guys in charge who care about and understand gaming. Having Yoshida and Cerny in charge of software and hardware, respectively, has made all the difference in the world.

The other surprise is Microsoft. I think everyone, including myself, expected them to be locked-in and prepared, ready to launch a blitzkrieg at Sony that might change the face of gaming. Instead, though they've actually improved the most important aspect of their product, namely their gaming properties, they've made PR and policy mistakes one after another. It's been something of a shock, to be honest.

Did anyone seriously expect Playstation leadership to beat Xbox leadership (to this point)? I'm betting that the upper level management at Microsoft isn't really happy about how things have gone down. Mattrick left at a good time. There have been too many screw-ups. My guess is that after the turmoil of launch is over, there will be changes made.



pokoko said:
The unfortunate part is that what the journalists got to see was undoubtedly better than what we got to see, simply because they could see the screen while we had to look at the bloody audience. From an outside perspective, I think it would have been MUCH better if the camera direction hadn't sucked.

But, yeah, right now we're seeing something which has taken everyone by surprise, which is that Sony seems to have their act completely together. They're not making major mistakes, they're listening to developers and gamers, and they aren't just focused on Activision and EA like in years past. I don't think anyone really envisioned things turning out this way, not after the PS3 launch. The key, in my opinion, is that they've finally got guys in charge who care about and understand gaming. Having Yoshida and Cerny in charge of software and hardware, respectively, has made all the difference in the world.

The other surprise is Microsoft. I think everyone, including myself, expected them to be locked-in and prepared, ready to launch a blitzkrieg at Sony that might change the face of gaming. Instead, though they've actually improved the most important aspect of their product, namely their gaming properties, they've made PR and policy mistakes one after another. It's been something of a shock, to be honest.

Did anyone seriously expect Playstation leadership to beat Xbox leadership (to this point)? I'm betting that the upper level management at Microsoft isn't really happy about how things have gone down. Mattrick left at a good time. There have been too many screw-ups. My guess is that after the turmoil of launch is over, there will be changes made.

when that camera kept zooming out, i wanted to punch a baby lol



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psn id: rychussnik

I think that this take from Gamespot is too far beyond.

So, if you have nothing new or different about your console besides a significant power increase, what can you show? It's funny how they can say that Sony has worked so hard to make their system easy to develop on. It's easy because Sony didn't do anything. It's easy because they jumped on the x86 architecture that basically every pc has been running for 30 years. But, let's give Sony credit for revolutionizing easy development?

Next, let's compliment a scripted demonstration like it was ingenious? If they would have randomly picked a person in the crowd and let them sit down and do something similar, now that would have been impressive. Knowing that the 3-4 things that you are going to do in a fixed order that you have been practicing is going to work doesn't make it at all impressive. Apparently to this writer, he now thinks Sony cares because the guy was sitting in lounging chair? I have a bridge and a gold mine to sell you.

You can't argue that Sony has definitely nailed the games focus of their machine. Like i said many times now, it's a PS3 with a suped up engine. As a gamer, and an eventual owner of a PS4, a straight games machine will be a perfect addition to my living room.

Because i plan to have both consoles at some point in the next year or so. I don't have to pick a side and claim that it is better than another. I get to laugh or shake my head at all of the humorous posts on these websites like Gamespot. I don't watch these conferences to get anything other than wowed about the new capabilities or games that are coming. I would never be gullible enough to think a multinational multi-billion dollar company gives one bit about me or even the games themselves(whether they are good vs. whether they are good sellers).



Sony has finally touch base with devs and gamers.  It is simple and easy moving forward.  Besides, once someone screws up in the nerd, dork, errr community they are shunned. Microsoft unfortunitly fell victum to it. 



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landguy1 said:
I think that this take from Gamespot is too far beyond.

So, if you have nothing new or different about your console besides a significant power increase, what can you show? It's funny how they can say that Sony has worked so hard to make their system easy to develop on. It's easy because Sony didn't do anything. It's easy because they jumped on the x86 architecture that basically every pc has been running for 30 years. But, let's give Sony credit for revolutionizing easy development?

Next, let's compliment a scripted demonstration like it was ingenious? If they would have randomly picked a person in the crowd and let them sit down and do something similar, now that would have been impressive. Knowing that the 3-4 things that you are going to do in a fixed order that you have been practicing is going to work doesn't make it at all impressive. Apparently to this writer, he now thinks Sony cares because the guy was sitting in lounging chair? I have a bridge and a gold mine to sell you.

You can't argue that Sony has definitely nailed the games focus of their machine. Like i said many times now, it's a PS3 with a suped up engine. As a gamer, and an eventual owner of a PS4, a straight games machine will be a perfect addition to my living room.

Because i plan to have both consoles at some point in the next year or so. I don't have to pick a side and claim that it is better than another. I get to laugh or shake my head at all of the humorous posts on these websites like Gamespot. I don't watch these conferences to get anything other than wowed about the new capabilities or games that are coming. I would never be gullible enough to think a multinational multi-billion dollar company gives one bit about me or even the games themselves(whether they are good vs. whether they are good sellers).

I actually agree with a good deal of what you're saying, at least to a certain extent.  The reason why Sony looks so good right now isn't necessarily because they're doing anything super awesome, but rather because of contrast; first, with the Sony of 8 years ago and, second, with the Microsoft of earlier this year.  You can probably throw Nintendo's troubles in there, too.  I mean, you put Tim Tebow back in college, he'll look like the best Quarterback on the planet.  Sony is doing pretty much everything right, I think, but it's that contrast that makes it go from cake to cake with ice cream and a cherry on top.

I also think you're right about Sony not caring about gamers, but I do believe that Yoshida, Cerny, and a few of the new blood they've brought in are actually sincere about their love and respect for gaming.  



pokoko said:
The unfortunate part is that what the journalists got to see was undoubtedly better than what we got to see, simply because they could see the screen while we had to look at the bloody audience. From an outside perspective, I think it would have been MUCH better if the camera direction hadn't sucked.

But, yeah, right now we're seeing something which has taken everyone by surprise, which is that Sony seems to have their act completely together. They're not making major mistakes, they're listening to developers and gamers, and they aren't just focused on Activision and EA like in years past. I don't think anyone really envisioned things turning out this way, not after the PS3 launch. The key, in my opinion, is that they've finally got guys in charge who care about and understand gaming. Having Yoshida and Cerny in charge of software and hardware, respectively, has made all the difference in the world.

The other surprise is Microsoft. I think everyone, including myself, expected them to be locked-in and prepared, ready to launch a blitzkrieg at Sony that might change the face of gaming. Instead, though they've actually improved the most important aspect of their product, namely their gaming properties, they've made PR and policy mistakes one after another. It's been something of a shock, to be honest.

Did anyone seriously expect Playstation leadership to beat Xbox leadership (to this point)? I'm betting that the upper level management at Microsoft isn't really happy about how things have gone down. Mattrick left at a good time. There have been too many screw-ups. My guess is that after the turmoil of launch is over, there will be changes made.

I think Sony is just acting like that with PS4 because the all the mistakes with PS3... they didn't whant to make the same mistakes.



the-pi-guy said:

landguy1 said:
I think that this take from Gamespot is too far beyond.

So, if you have nothing new or different about your console besides a significant power increase, what can you show? It's funny how they can say that Sony has worked so hard to make their system easy to develop on. It's easy because Sony didn't do anything. It's easy because they jumped on the x86 architecture that basically every pc has been running for 30 years. But, let's give Sony credit for revolutionizing easy development?

//The point is not that they created easy development, it's that they made a "180" with development.  PS3 was supposed to take 6-12 months to make a good engine.  While PS4 is supposed to take 1-2 months.  It's also easy, because they actually have tools that are supposed to much more mature than PS3 at the time.  

Next, let's compliment a scripted demonstration like it was ingenious? If they would have randomly picked a person in the crowd and let them sit down and do something similar, now that would have been impressive. Knowing that the 3-4 things that you are going to do in a fixed order that you have been practicing is going to work doesn't make it at all impressive. Apparently to this writer, he now thinks Sony cares because the guy was sitting in lounging chair? I have a bridge and a gold mine to sell you.

//Shuhei Yoshida does not seem like the type of person to do that.  He isn't so much a business man as he is a gamer.  He actually own 2 Wii Us.  The President of Sony Worldwide Studios owns 2 Wii Us and it's not a big secret.  The demo was obviously scripted.  Anyone who has used the XMB and used the keyboard over a long time knows that it stores the same pattern of words that you have typed.  And it's obvious that the PS4 is doing the same thing.  That wasn't really the impressive part, the impressive part was that they showed a bit of the UI and how fast it is.  It took 7-ish seconds to start a game and enter a map.  On consoles today, it would've taken minutes perhaps.  Whether or not that part was set up that way to decieve us or not, I can't tell you, but I like to think Shuhei wouldn't do that.

You can't argue that Sony has definitely nailed the games focus of their machine. Like i said many times now, it's a PS3 with a suped up engine. As a gamer, and an eventual owner of a PS4, a straight games machine will be a perfect addition to my living room.


Because i plan to have both consoles at some point in the next year or so. I don't have to pick a side and claim that it is better than another. I get to laugh or shake my head at all of the humorous posts on these websites like Gamespot. I don't watch these conferences to get anything other than wowed about the new capabilities or games that are coming. I would never be gullible enough to think a multinational multi-billion dollar company gives one bit about me or even the games themselves(whether they are good vs. whether they are good sellers).

// You must not know much about Shu.  He is a legitimate gamer. 

See my above //

So, someone being an adament gamer makes a difference?  If he worked for M$ or Nintendo and got on the stage and said and did the same things on the PS4, then that would be impressive.  No matter their nerd/gamer cred, they are employees being paid to sell you on their system.  I think that if you could get any one of these guys to be 100% honest, they would tell you that they do like/love their respective system they are selling.  The problem is, that if they had to tell the truth as a gamer they would admit that they would rather have all 3 to enjoy all the games.



landguy1 said:

So, someone being an adament gamer makes a difference?  If he worked for M$ or Nintendo and got on the stage and said and did the same things on the PS4, then that would be impressive.  No matter their nerd/gamer cred, they are employees being paid to sell you on their system.  I think that if you could get any one of these guys to be 100% honest, they would tell you that they do like/love their respective system they are selling.  The problem is, that if they had to tell the truth as a gamer they would admit that they would rather have all 3 to enjoy all the games.

So why MS, Nintendo or any other compnay didn't do that before? Sony did... that's impressive at least... now if they do that with somebody in the public will be impressive again.

The presentation is a show like theather to entertain the audience...

Look at the other EA conference (because MS and Nintendo didn't want show a conference)... so bad in comparison with what Sony did.



Zappykins said:

"Microsoft might have the mighty Titanfall, but it doesn't have the confidence, the charm, or the passion for games that will see it play a majority role in the next console generation. Sony has got its act together; it's telling the world it knows and loves games. And that is exactly what's going to secure its place as the console of choice."

Oh, you, stop it now. (Blushing)

You had a picture of the meme and yet you still got it wrong =/