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Forums - General - Big Anime Distributor Goes Blu

Mic on the highdefdigest.com forums posted this.  Here is a link to the ADV website that includes a list of anime they distribute: http://www.advfilms.com/

 

Originally Posted by ICv2.com
ADV Goes Blu-ray
For Its High Def Future
February 01, 2008

ICv2 has learned that ADV Films has chosen the Blu-ray high definition format and plans to begin releasing high def versions of some titles as early as this spring. A hghly placed source at the company told us that "frontlist is more important than catalogue right now," so the first high def releases will be the company's newest titles. The move to begin releasing Blu-ray versions of some new titles may have an impact on ADV's release schedule, as high def transfers will have to be prepared.

High definition is at a turning point, with Warner Bros.' recent decision to support Blu-ray exclusively beginning in June (the studio had previously supported both formats) swinging the momentum toward the format in its war against HD. Player sales moved heavily toward Blu-ray in the wake of the Warners announcement. But the Toshiba-led HD group is not lying down -- it will run a Superbowl ad supporting the format this weekend.

Anime companies have been slow to begin high def releases, with concerns over the format war as one important reason. High end distributor Bandai Visual has releases in both high def formats. Sony has released its features Tekkonkinkreet and Paprika in Blu-ray format. And FUNimation has expressed support for high definition anime as format issues become settled (see "Interview with Gen Fukunaga, Part 1"). But ADV appears to be willing to make its bet and move forward in a big way, believing that anime fans want the quality that high definition brings.

The move comes amidst a lot of speculation about ADV's future, after a tough year in the market in 2007, the ending of ADV's Newtype license (see "Newtype Successor Broadens Focus"), and discussion on fan sites about changes to ADV's Website. ADV issued a statement this week. "We know there are a lot of rumors swirling about, and that fans are looking for assurances that ADV will continue to distribute the anime series they know and love," the statement said. "While we can't go into any detail at this time, please know that ADV is working through a few short-term challenges and fully intends to continue our releases. We thank you for your patience."

Perhaps with its move to high definition, the picture at ADV will become clearer.
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This is a decently sized announcement, and I would love to see some of these particular shows in hi-def, like Elfen Lied and Samurai X in particular.  What do people think? 



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It is way too early for them to enter the highdef market yet. The market share is just not there yet. They already have a hard enough time makeing a profit on DVD sales. How hard will it be for them to make a profit in the nich market of anime if they make it even more nich in HD.



Dunno about that JHawkNH. In order to make profit from a dvd sale you don't have to produce alot. Considering the crappy work Funimation tends to deliver it's much less than European distributors has to do. Besides that high def is comming whether you want it or not. Basically distributors now just mention their format in order to force a quicker outcome of the war.
The more distributors choose one format the better it is for the consumer. The consumer has no benefit from several formats mostly since most consumers don't even care what format it will become they just want to play it on their machine no matter what format it is.



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I will win the internetz

More support for blu-ray. If anime such as Studio Ghibli's films were released on blu-ray I'd be sold instantly.



 

 

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Hakker_nl said:
Dunno about that JHawkNH. In order to make profit from a dvd sale you don't have to produce alot. Considering the crappy work Funimation tends to deliver it's much less than European distributors has to do. Besides that high def is comming whether you want it or not. Basically distributors now just mention their format in order to force a quicker outcome of the war.
The more distributors choose one format the better it is for the consumer. The consumer has no benefit from several formats mostly since most consumers don't even care what format it will become they just want to play it on their machine no matter what format it is.

Not needing to sell alot of DVD's is relative.  Many anime series loss money in the US.  Geneon had to close due to loses.  And I have heard from a distributor source that there is concern that another major distributor may have to close if sales don't pick up soon.  I just think they need to wait until their financial position improves before they start taking these kind of risks.  I don't want to loose any more anime companies.



Since most anime is made for Television, is there even a reason to release them in Hi-Def? I mean, you have all of the movies, and few recent series, and no doubt more and more of the recent anime is high def, but there is no reason to release any non-movie older catalog in Blu-Ray. of course, perhaps they are only planing on releasing the new licenses in Blu-Ray.