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Forums - Sony - [Gamasutra] Shuhei Yoshida: PlayStation Vita's biggest challenge: Convincing developers

I think like on PS3 Sony is going to need to develop a strong first party line up. Then all the 3rd party's will go shit we should have been there and like PS3 they will come back. It makes no sense, 3rd party's should be tripping over them self's to get games out in the first year of any new platforms life. That's when the weaker ones stand a better chance of having their games played.



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The Vita is starting off a lot like the PS3. Everyone that has one loves it but everyone else just can't justify purchasing it.

Sony is doing great with first party games such as
Uncharted Golden Abyss
Wipeout 2048
Super Stardust Delta
Escape Plan
Gravity Rush
Little Big Planet

But no one cares. As a vita owner I can't believe how sweet its collection is for just the first half year. The games are not a problem, the marketing and price is. Just like the PS3 did, the Vita needs a price drop.



VicViper said:
badgenome said:
Yoshida is the man. If anyone can save the Vita, he can.

I hated Phil Harrison, but he seems more pro active than Yoshida, don't you think? I mean, I know he is well accepted by Sony fans, but he's the one that was there from Vita's day one, so it's his fault more than any other.

I applaud him because he's trying to change... but I'm still not conviced he's the man for the job


The problem, as it's been with SONY since the PS2 onward, is that they develop their hardware in a vacuum, with little input from the outside world.  (Normally Nintendo gets hell for this when it's really SONY that is the biggest offender in this regard, repeatedly.) 

This means you end up getting unwieldy cludges like the PS2/3 and vastly overpowered hardware for the portable market segment--*twice*--that's resistant to price cutting and demands much higher dev budgets.

You then have to deal with the reality that, no matter how easy it is to port shader fucntions from PS3, it's still going to cost *a lot* more to create a Vita than a 3DS game, which makes the key selling feature of the hardware--the visuals--an albatross around its neck, dev budget-wise, while the consumer, at heart, is more concerned about the content (and price!), with shiny graphics being a secondary or tertiary concern. That this disconnect existed at all--that graphics and not content were seen as the main selling point*--in light of the success of the Wii and DS, is stunning and goes to show that, at heart, SONY's propensity for being engineer (and not consmer) driven is a large part of their current woes (see: TVs that cost zillions of bucks when there's *no* market for them).

What Sony should have asked themselves when starting the Vita project (especially in light of the PS3's issues) was: is there a developer/publisher market for *portable* games that are going to cost substantially more than 3DS games (never mind iOS et al) to produce and are they going to sell in suffiicient numbers to the end user? When the cost to get into one is in the $300+ range, alarm bells should have been ringing, especially in a world economy that has been on a non-stop downward spiral since the project was started (yes, I know: they have to ignore that, to some degree, due to the vagaries of the world economy, currency markets, component pricing, etc., but even ignoring that, does a $300+ 'toy', that is principally designed to play videogames, have a market at all? Even the greenest MBA should have been screaming "NO!" from day one).

And sure, there's no doubt in my mind they figured they could just go all-in on the Japanese market like they did (or were forced to) on PSP, but when you can't secure the content that sold the PSP, it doesn't matter how good 'x' game looks because it's not about the graphics (within reason), it's about the games, and if you can't get devs to commit content because the ROI is fairly bleak, you get the chicken and egg problem that leads into a death spiral: can't sell enough units because you don't have the right content, but can't get the right content unless you sell enough units.

In any event, I don't envy SONY's current position one bit and, while aboslutey nothing I've said is original thinking, I think it bears repeating if only as a cautionary tale that the vast majority of the world doesn't care about what engineers want**--they care about what they want, the two things not having a whole lot of overlap.

So, very circuitously, coming around to VV's point: no, he is not the man for the job and should be replaced, the hardware should (probably) be scrapped (boo-hiss cries the fanboy!), and SONY needs to (if they haven't already) turn the corporate ship towards what consumers want and away from what mad geniuses like Ken Kutaragi et al want(ed).

*Yeah, yeah, I know: they care about content, but if you can't secure the games that *made* the hardware--primarily Monster Hunter--you should be seriously rethinking your plans.
**We can quibble whehter this is good or bad.



I see some of you keep comparing Vita situation to PS3. There is a small difference, PS3 had X360, it is relatively cheap to port from one console to the other, Vita doesn't have anything to easy port games from, so Sony has to incentive the third parties if they want them to develop games for Vita. As it's right now, Vita is in the spiral of death, Sony has to do something now to keep it alive.



Vita is the (meaning the best) dumbest. i like the content that's on the Vita now. as long as Sony or who ever keeps those games coming, then i don't have any other concerns.

as long as Sony can provide the type of support they've done for the PS3 for the past 3-4 yr's, then i'm ok with that.



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Honestly I don't understand the hate Nihilistic is getting. I bought Resistance Burning Skies and thoroughly enjoyed it. I even earned a platinum trophy in it. No, it's not KZ2-3 but honestly it's fun. I still play the multiplayer despite being level 40 (my psn is Onikenshi, also platinums in Gravity Rush and Unit 13). Lying down on the couch or in bed a few hours before before, the Vita has been enjoyable, and I can't wait for Ragnarok Odyssey, Soul Sacrifice, God Eater 2, next KZ game, etc. Stop being a stupid IGNorant fanboy and give a few deb's a fair shot. I've personally had no regrets. P.S. Add me if you wanna do some Unit 13, Resistance, or UMVC3



Make games, not war (that goes for ridiculous fanboys)

I may be the next Maelstorm or not, you be the judge http://videogamesgrow.blogspot.com/  hopefully I can be more of an asset than a fanboy to VGC hehe.

Advertise the damn thing and it's games. Not that hard to drum up interest in the system when you're not a retard that doesn't understand that PlayStation doesn't just sell on name alone anymore.

Sony screwed that up with the PS3, PSN, and PSP (at different points in their lives of course). Shuhei Yoshida is a very nice, calm and smart man. However, Phil Harrison was downright better and I miss the powerful trio (Ken Kutaragi, Phil Harrison and Kaz Hirai)