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Forums - Sony - Sony profits may be the worst since 2008

If the PS Vita needs to get a price cut for its sales to pick up, then SCE's bussiness is going to stay in the red for quite a while.



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2011 was such a bad year for Sony, earthquake tsunami, Thailand floodings, strong yen, PSN hack etc... Hope 2012 will be better, starting with Kaz Hirai's new position.



Turkish said:
2011 was such a bad year for Sony, earthquake tsunami, Thailand floodings, strong yen, PSN hack etc... Hope 2012 will be better, starting with Kaz Hirai's new position.

One of their production plants in london was burnt to the ground during the riots last year also.



maverick40 said:
Turkish said:
2011 was such a bad year for Sony, earthquake tsunami, Thailand floodings, strong yen, PSN hack etc... Hope 2012 will be better, starting with Kaz Hirai's new position.

One of their production plants in london was burnt to the ground during the riots last year also.


It was a huge warehouse, not a production plant. I think it was their biggest warehouse in all UK, but I'm not sure.

 

http://www.reuters.com/article/2011/08/09/us-sony-fire-uk-idUSTRE7780P020110809



Kynes said:
maverick40 said:
Turkish said:
2011 was such a bad year for Sony, earthquake tsunami, Thailand floodings, strong yen, PSN hack etc... Hope 2012 will be better, starting with Kaz Hirai's new position.

One of their production plants in london was burnt to the ground during the riots last year also.


It was a huge warehouse, not a production plant. I think it was their biggest warehouse in all UK, but I'm not sure.

 

http://www.reuters.com/article/2011/08/09/us-sony-fire-uk-idUSTRE7780P020110809

Even worse so.



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kowenicki said:
I don't get the title of this thread...

the third quarter is the worst since 2008, which was the worst ever.

The annual profit (losses) will be the worst for many many years, possibly ever

Yeah it will be will a horrible sight to behold when It comes out. Sony need a rapid reorganisation.



kowenicki said:
maverick40 said:
Kynes said:
maverick40 said:
Turkish said:
2011 was such a bad year for Sony, earthquake tsunami, Thailand floodings, strong yen, PSN hack etc... Hope 2012 will be better, starting with Kaz Hirai's new position.

One of their production plants in london was burnt to the ground during the riots last year also.


It was a huge warehouse, not a production plant. I think it was their biggest warehouse in all UK, but I'm not sure.

 

http://www.reuters.com/article/2011/08/09/us-sony-fire-uk-idUSTRE7780P020110809

Even worse so.

A warehouse, fully insured and no financial loss whatsoever.  More of incoinvenience than anything else, irrelevant.

Fully insured or not, it was still another massive set back for sony to add to the collection. 



kowenicki said:
maverick40 said:
kowenicki said:
I don't get the title of this thread...

the third quarter is the worst since 2008, which was the worst ever.

The annual profit (losses) will be the worst for many many years, possibly ever

Yeah it will be will a horrible sight to behold when It comes out. Sony need a rapid reorganisation.

They are predicting 2.9bn loss... it will almost certainly be higher.  So $3bn plus... thats almost unimaginable losses. 

We are talking $10m per day, that is a tanker that will take some serious turning.

Yeah that is chronic loss tbh. I know there are a number of factors as to why they are lossing so much a day but there must be some obvious ones that sony are afraid to admit i.e....that fucking tv division. 



kowenicki said:

We are talking $10m per day

That's gross exaggeration. It's only $8.2m per day.



kowenicki said:
maverick40 said:
kowenicki said:
maverick40 said:
kowenicki said:
I don't get the title of this thread...

the third quarter is the worst since 2008, which was the worst ever.

The annual profit (losses) will be the worst for many many years, possibly ever

Yeah it will be will a horrible sight to behold when It comes out. Sony need a rapid reorganisation.

They are predicting 2.9bn loss... it will almost certainly be higher.  So $3bn plus... thats almost unimaginable losses. 

We are talking $10m per day, that is a tanker that will take some serious turning.

Yeah that is chronic loss tbh. I know there are a number of factors as to why they are lossing so much a day but there must be some obvious ones that sony are afraid to admit i.e....that fucking tv division. 

They fully accept the TV division (which includes Playstation and others) is a nightmare because of horrendous TV performance for the last 8 years. 

But worringly Kaz is hanging his hat on the TV being the saviour of Sony, he firmly believes the success of the TV is paramount for Sony to be able to move on.  It is the hub of all of what they do as far as he is concerned and wants to turn it around.....  H has already publically stated that it has to be turned around, they will have to sink billions to tunr that around, evebn then they may fail to do so.

*facepalm* This annoys me because, a dog on the street could tell you sony need to stop relying on their over priced tv division and start focussing on more profitable areas. But whatever, I know nothing.